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Description
Adslot is a digital media trading platform designed to enhance efficiency for advertisers, agencies, and publishers by combining automation with direct oversight. It serves as a centralized resource where advertisers and agencies can seamlessly plan, purchase, and refine premium media directly from publishers, thereby cutting out middlemen and fostering greater transparency in expenditures. Publishers are empowered to monetize their inventory through self-service storefronts, where they can establish their own pricing, authorize campaigns, receive creative assistance, and enjoy lower operational costs alongside improved profit margins. The platform supports unique workflows catering to various buying scenarios, including direct purchasing (multiple buyers to multiple sellers), publisher storefronts (one seller to numerous buyers), and partner marketplaces (one buyer to many sellers). Adslot's compelling value proposition encompasses expedited deal execution, greater allocation of the media budget towards high-quality direct inventory, and comprehensive insight into budget allocation, all of which contribute to a more streamlined media buying experience. Moreover, this innovative approach not only enhances collaboration between parties but also drives increased returns on investment for all stakeholders involved.
Description
TrafficHaus is a cutting-edge ad serving platform designed to empower both publishers and advertisers with enhanced management of their inventory and financial resources. Created by publishers specifically for publishers, the platform operates on a variable CPM model, utilizing proprietary algorithms within a self-serve live bidding environment. In its initial rollout, the platform functions as a run-of-network option, allowing publishers to easily sell their inventory to their existing clientele without any cost barriers. Additionally, advertisers can leverage TrafficHaus to monetize their unsold inventory that might otherwise go unutilized. Users can choose ad size, placement, volume, geographic targeting, and device types for their campaigns, placing bids for traffic as desired. The platform's algorithm meticulously considers each advertiser's bid and budget, along with minimum thresholds established by either the publisher or the platform itself, while also factoring in geographical demographics and unique valuations based on both the bid and comparative data, ensuring optimal traffic distribution. This innovative approach not only maximizes revenue potential for publishers but also provides advertisers with a tailored advertising experience that aligns with their specific needs.
API Access
Has API
API Access
Has API
Integrations
EXADS
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
$50
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Adslot
Country
Australia
Website
www.adslot.com
Vendor Details
Company Name
TrafficHaus
Founded
2010
Country
United States
Website
www.traffichaus.com/advertisers.php