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Description

Targeted at streaming media providers, video content creators, virtual MVPDs, advertising agencies, brands, OTT tech vendors, adtech firms, and emerging media startups, this comprehensive video monetization solution is compatible with any platform or device. It features a universal auction system that delivers superior yield compared to traditional waterfall ad serving methods. The platform facilitates the management of direct, programmatic, and third-party demand and supply. You can customize your inventory to align with your specific business requirements, organizing it by various factors such as time slots, channels, premium content, and scatter spots. Additionally, utilize the integrated creative library, transcoding capabilities, sound normalization, and delivery systems to ensure a seamless ad experience for viewers. Engage with both programmatic buyers and direct advertisers through the built-in OpenRTB and tag-based integration options. Gain insights into your inventory availability and performance with detailed reporting tools. Moreover, establish a private, tailored video inventory marketplace that streamlines direct media purchasing. This holistic approach not only enhances ad efficiency but also allows for greater flexibility in monetization strategies.

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