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Description

Out-of-home advertising (OOH) provides a distinct chance to forge meaningful connections in the physical world while enhancing your social media presence. Connect with your target audience in any location through 40 different digital venue types offered by top media owners. The process of finding digital out-of-home screens is streamlined, reducing the time required from days or weeks to just minutes. You can choose specific geographical targets, points of interest, media formats, and audience demographics to effectively reach your ideal consumers. Real-time mapping and performance reports ensure that CPM prices and targeted screens are always transparent. Our skilled team in digital out-of-home will assist you in developing, sharing, and implementing an impeccable campaign strategy. You can also access proof of play reports to monitor your campaign's effectiveness easily. Additionally, reports on key performance indicators (KPIs) and brand lift metrics are readily available, providing you with comprehensive insights into your advertising efforts. This holistic approach empowers you to refine your marketing strategies and maximize your impact.

Description

Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Kochava
SeenLabs
Spotai

Integrations

Kochava
SeenLabs
Spotai

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adomni

Country

United States

Website

www.adomni.com

Vendor Details

Company Name

Nielsen

Country

United States

Website

www.nielsen.com/solutions/audience-measurement/nielsen-one/

Product Features

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