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Description

Out-of-home advertising (OOH) provides a distinct chance to forge meaningful connections in the physical world while enhancing your social media presence. Connect with your target audience in any location through 40 different digital venue types offered by top media owners. The process of finding digital out-of-home screens is streamlined, reducing the time required from days or weeks to just minutes. You can choose specific geographical targets, points of interest, media formats, and audience demographics to effectively reach your ideal consumers. Real-time mapping and performance reports ensure that CPM prices and targeted screens are always transparent. Our skilled team in digital out-of-home will assist you in developing, sharing, and implementing an impeccable campaign strategy. You can also access proof of play reports to monitor your campaign's effectiveness easily. Additionally, reports on key performance indicators (KPIs) and brand lift metrics are readily available, providing you with comprehensive insights into your advertising efforts. This holistic approach empowers you to refine your marketing strategies and maximize your impact.

Description

Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Kochava Yes 
SeenLabs Yes 
Spotai No 

Integrations

Kochava No 
SeenLabs No 
Spotai Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Adomni

Country

United States

Website

www.adomni.com

Vendor Details

Company Name

Nielsen

Country

United States

Website

www.nielsen.com/solutions/audience-measurement/nielsen-one/

Product Features

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