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Description
Adobe Commerce Optimizer serves as a cloud-based solution for businesses aiming to enhance their shopping experiences without losing their existing commerce transaction infrastructure. It integrates catalog information from various sources such as commerce systems, ERP, and PIM, offering functionalities like product search, recommendations, merchandising rules, and catalog management. Teams have the flexibility to utilize Adobe's Commerce Storefront or link to an established headless storefront via APIs. Additionally, the service encompasses workflows for content and asset management, experimentation, analytics, and performance monitoring of the storefront. Merchants are empowered to consolidate catalogs across different brands and markets, easily modify product and pricing information, and direct customers to their current commerce system for cart and checkout processes. By providing this as a managed SaaS service, Adobe caters to commerce teams looking for enhanced storefront features while maintaining their existing transaction engine, ensuring a seamless transition and improved customer interactions. Furthermore, the platform's capabilities allow for greater scalability and adaptability in the ever-evolving landscape of e-commerce.
Description
Cartful is an AI-powered guided selling and product recommendation platform for enterprise ecommerce brands.
Enterprise brands choose Cartful because it handles the real complexity of guided selling at scale. That means strict merchandising rules, on-brand experiences, and deep integration into the marketing and analytics stack. Merchandising teams own the logic, rules, and results without waiting on engineering.
Merchandising Control
Cartful gives merchandising teams full control over recommendation logic without filing a ticket. Set rules, guardrails, and fallbacks that determine which products get recommended and when. Define filters, scoring weights, and override conditions that ensure the right product surfaces for every shopper profile. When your catalog changes, your logic stays intact.
Brand-Native Experiences
Every quiz and product finder is designed to match your site, not a generic template. Cartful’s no-code visual editor lets your team build and update experiences independently, without design or development resources. Experiences deploy anywhere you can embed a snippet and reflect your brand’s design standards from day one. Shoppers never feel like they have left your site.
Stack-Ready Data
Cartful passes structured intent data downstream to the tools your team already uses. Events and attributes flow into your ESP, CRM, and analytics stack for segmentation, lifecycle marketing, and measurement. Every quiz interaction becomes a usable customer signal.
Cartful is SOC 2 Type II certified and built for enterprise deployment. Every customer receives onboarding, ongoing support, and quarterly business reviews (QBRs) to track performance and optimize over time.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Adobe Commerce
Yes
Adobe Experience Manager
Yes
Attentive
No
Emarsys
No
Facebook
No
Google Analytics
No
Iterable
No
Klaviyo
No
Salesforce
No
Segment
No
Integrations
Adobe Commerce
No
Adobe Experience Manager
No
Attentive
Yes
Emarsys
Yes
Facebook
Yes
Google Analytics
Yes
Iterable
Yes
Klaviyo
Yes
Salesforce
Yes
Segment
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Pricing varies based on monthly traffic, integration needs (native vs custom-supported), support level, and enterprise requirements.
Included for all customers: one-hour kickoff + setup call, onboarding resources (docs/tutorials/videos), business-hours ticket + live chat support, QBRs with an account manager, and quiz migration as part of onboarding at no additional cost. Optional add-on services hours are available.
Included for all customers: one-hour kickoff + setup call, onboarding resources (docs/tutorials/videos), business-hours ticket + live chat support, QBRs with an account manager, and quiz migration as part of onboarding at no additional cost. Optional add-on services hours are available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
business.adobe.com/products/commerce/commerce-optimizer.html
Vendor Details
Company Name
Cartful
Founded
2015
Country
United States
Website
www.cartful.com
Product Features
eCommerce
CRM
No
Catalog Management
No
Channel Management
No
Customer Accounts
No
Data Security
No
Email Marketing
No
Inventory Management
No
Kitting
No
Loyalty Program
No
Mobile Access
No
Multi-Store Management
No
Order Management
No
Product Configurator
No
Promotions Management
No
Returns Management
No
Reviews Management
No
SEO Management
No
Shopping Cart
No
Templates
No
Headless eCommerce
API
No
Content Management
No
Conversion Tracking
No
Customer Touchpoints
No
Integrated Development Environment (IDE)
No
Inventory Optimization
No
Web/Mobile App Development
No
Product Features
eCommerce Personalization
A/B Testing
No
Abandoned Cart Email
No
Dynamic Pricing
No
Offers & Discounts Notifications
No
Personalized Site Navigation
No
Product Recommendations
Yes
Reporting / Analytics
No
Social Insights
No
