Compare Adobe Audience Manager vs. The Trade Desk

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

Fraud.net is the world's leading infrastructure for fraud management. It is powered by a sophisticated collective Intelligence network, world-class AI, and a modern cloud-based platform that assists you: * Combine fraud data from all sources with one connection * Detect fraudulent activity in real-time for transactions exceeding 99.5% * Uncover hidden insights in Terabytes of data to optimize fraud management Fraud.net was recognized in Gartner's market guide for online fraud detection. It is a real-time enterprise-strength, enterprise-strength, fraud prevention and analytics solution that is tailored to the needs of its business customers. It acts as a single point-of-command, combining data from different sources and systems, tracking digital identities and behaviors, then deploying the most recent tools and technologies to eradicate fraudulent activity and allow transactions to go through. Get a free trial by contacting us today

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

6sense Revenue AI™, eliminates guesswork and provides the data and visibility your revenue team needs to create and convert high quality pipelines into revenue. 6sense Revenue AI™, which eliminates the time-consuming, expensive guesswork that has plagued B2B revenue departments for decades, drives predictable revenue growth. Maximize every digital investment. Illuminate hidden buyer behavior. Analyze millions upon millions of data points to uncover in-market accounts. You can drive the right action at every moment, across all channels. Many companies want what your offer, but martech systems aren't able to accurately detect buyer interest. The Dark Funnel™ is where this vital, hidden data is kept. 6sense analyzes and illuminates these insights. Automate prospect follow-up with AI-powered conversational email. Sales and marketers can create personalized emails with AI-powered 6sense® Conversational Email to convert prospects into sales meetings.

Join over 100k businesses that have already optimized their paid ads by signing up for our award-winning platform Reduce the time it takes you to manage and optimize your Google, Microsoft Advertising, or Facebook Ads campaigns down to minutes per day. Adzooma's AI- and machine learning-based PPC platform provides stress-free campaign management, state-of the art 24/7 optimization, and advanced automation all in a simple interface. You can scan for 50+ improvement opportunities, many of which are easy to take action on a single click. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI.

With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success. Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS). This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your: Google Search (PPC) campaigns Mobile user acquisition campaigns Affiliate spending Social media advertising In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.

Pragma, a powerful game engine for the backend, is designed to support online infrastructure and live-service games. It allows players to connect across platforms and interact with each other. The engine enhances the social experience by enabling friend-systems, guilds, in-game events, and more. Pragma is a powerful tool for multiplayer functionality. It efficiently manages party systems, matchmaking and server allocation. It also features robust player data management that covers inventories, progress systems, battle passes, as well as tools for configuring meta-games, in-game content and stores. Pragma's extensive customization and built-in support of live operations, monetization and telemetry allows developers to create engaging and scalable online experiences.

Ravetree, an award-winning work management platform, empowers teams to deliver work quicker, be more informed, spend less time looking for information, and is faster than any other software. Ravetree is a software platform that allows companies to manage their resources, projects, and creative workflows from one place. Ravetree makes it easy to move between applications to find the right information, use cumbersome spreadsheets, or enter the same data multiple times. Ravetree makes it easy to get the job done!

Kevel (previously Adzerk), gives you the APIs to quickly create your own fully-customized advertising server for sponsored listings, native ads, and internal promotions. This will allow you to take back the Internet and generate more online revenue. Our award-winning platform processes over three billion API requests per day and has helped industry leaders such as Yelp, Ticketmaster and others reduce their build times by more that 90%.

Canva is an all-in-one design solution, empowering anyone—from students and non-profit organizations to businesses of any size—to design anything they can imagine. Think of all the ways you can use Canva and the versatility it will provide you in day-to-day life, education, or the office. Use the whiteboard feature to flesh out new ideas and keep track of your notes—Edit photos or videos for any occasion. Elevate your resume by building it with a template, or take it further and create a website dedicated to your accomplishments! Companies can develop marketing campaigns and social media advertising with ease. Canva Teams offers real-time collaboration on the same project, helping you create content faster, improve collaboration, and help scale your brand. Try premium features with Canva Pro for free for 30 days, and try exclusive features like background remover, instant animations, scheduling campaigns, brand kits, and resizing formatting options. Canva also has a feature called Magic Write. Magic Write in Canva Docs is an AI text generator to help you write stories, copy, blogs, articles, lyrics and more using AI content generation.