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Description

Transform your visitors into loyal customers and enhance your website's performance using free tools that are relied upon by over 15 million websites. AddThis is celebrated for its elegantly simple share buttons, but we provide an extensive range of complimentary website utilities, including a list builder, link promotion tools, and recommended posts, making it effortless to spread your content far and wide. Design a compelling call to action that directs visitors to any webpage you wish to highlight, and seamlessly integrate your email system to gather email addresses in no time. Captivate your audience with your most popular content, tailored specifically to their preferences. Our tools are compatible with leading CMS platforms like Google AMP and WordPress, ensuring broad functionality. Leverage AddThis eCommerce solutions to minimize shopping cart abandonment, boost sales, and capture leads effectively. Additionally, you can categorize your audience based on whether they are new or returning visitors, their devices, geographic locations, and social sources, thereby enhancing engagement and interaction with your content. By utilizing these features, you can create a more personalized experience that resonates with users and encourages them to return.

Description

Navigating the complexities of native advertising can be daunting without adequate technology and expertise, but Zemanta streamlines the process significantly. Offering direct access to over 35 networks and exchanges tailored for native advertising, such as Outbrain, Sharethrough, and Triplelift, Zemanta effectively drives traffic and enhances audience engagement. Its key features include: - Complete Transparency – Insight into network media spend, data expenses, and CPCs - A single insertion order (IO) that allows budget management across 25+ networks and exchanges - Integrations with web analytics for tracking post-click performance - Real-time reporting and optimization capabilities - Extensive scale, reaching over 250 million unique users in the US - Targeting audiences using both first and third-party data Additionally, users can upload and oversee thousands of ads from a unified library. Zemanta's platform automatically adjusts your creative assets to fit various native ad formats, enhancing visibility across multiple channels. With the convenience of a single insertion order, you can efficiently manage budgets across more than 35 sources in real time, making your advertising efforts more effective. This ensures that marketers can focus on strategic growth while leveraging Zemanta’s robust technology to simplify their campaigns.