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features
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support

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Description

ActiveDEMAND serves as an all-encompassing marketing automation solution tailored for marketers, digital agencies, and small to medium-sized enterprises. It provides an extensive array of features that enable users to enhance their marketing strategies through efficient campaign management, innovative campaign templates, and detailed attribution analytics. Among its diverse set of tools, ActiveDEMAND includes capabilities such as call tracking, email marketing, performance reporting, online event promotion, robust integrations, and a multitude of additional functionalities. This platform is designed to simplify marketing processes and maximize the effectiveness of campaigns for its users.

Description

Generate demand rather than simply focusing on leads; Metadata stands out as the premier platform for demand generation, specifically tailored for MQLs, pipeline enhancement, ABM strategies, and overall growth. By harnessing data-driven demand, accounts can transition seamlessly into loyal customers. The platform facilitates the creation of a comprehensive B2B demand engine, effortlessly integrating your marketing stack, content assets, and objectives—leaving the heavy lifting to Metadata. Unearth your marketing sweet spot by constructing audiences through a rich tapestry of technology usage, buyer intent, firmographic data, marketing automation, and CRM sources. With access to an extensive database of 1.2 billion contact profiles, you can experiment and glean insights on a massive scale. Metadata’s advanced AI conducts hundreds of tests automatically, allowing you to pinpoint the most effective combinations of creatives, audiences, and outcomes that resonate with your target accounts. This process enables you to identify demand, optimize revenues, and replicate success consistently. Performance metrics and attribution reporting are meticulously designed around pipeline generation, account engagement levels, and the influence on existing pipeline, among other factors. Built to address the prevalent challenges faced by B2B marketers, we are dedicated to providing an industry-leading solution that empowers companies to thrive in their respective markets. Each feature is developed with the intent to foster growth and alleviate the common obstacles in marketing, ensuring that users can focus on what truly matters: driving their business forward.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Axis LMS
Facebook
LinkedIn
Salesforce
Wufoo
Zapier
Allego
Cin7 Inventory Management
Connectio.io
Crisp
GoTo Meeting
HubSpot CRM
LiveChat
Magento
Microsoft 365
PrestaShop
Stripe
SurveyMonkey
Zoom
Zoom Webinars

Integrations

Axis LMS
Facebook
LinkedIn
Salesforce
Wufoo
Zapier
Allego
Cin7 Inventory Management
Connectio.io
Crisp
GoTo Meeting
HubSpot CRM
LiveChat
Magento
Microsoft 365
PrestaShop
Stripe
SurveyMonkey
Zoom
Zoom Webinars

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

JumpDEMAND

Founded

2012

Country

Canada

Website

www.activedemand.com

Vendor Details

Company Name

Metadata

Founded

2015

Country

United States

Website

www.metadata.io

Product Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

GDPR Compliance

Access Control
Consent Management
Data Mapping
Incident Management
PIA / DPIA
Policy Management
Risk Management
Sensitive Data Identification

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Product Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Alternatives

Alternatives

PrivIQ Reviews

PrivIQ

Compliance Technology Solutions