Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Active Agent is a comprehensive omnichannel demand-side platform that provides cutting-edge marketing technology aimed at value-driven, automated, and data-centric media purchasing. It accommodates multiple formats such as display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. The platform facilitates effective planning, purchasing, and optimization of programmatic advertising across these diverse channels. Active Agent guarantees full compliance with data protection regulations through straightforward campaign configurations that automatically align with IAB standards and EU guidelines. Brand safety is prioritized through pre-bid integrations that deliver automatic quality control during media buying, ensuring that placements are secure and tailored to each brand's needs. Furthermore, the platform allows for centralized management of all prevalent deal types, complete with forecasting and in-depth reporting features, along with an extensive directory of exclusive, always-on deals spanning various channels. This level of integration and accessibility empowers advertisers to maximize their campaign effectiveness and reach their target audiences more efficiently.
Description
#1 Rated Media Planning Software
Software for media planning that is 5-star rated and award-winning. It delivers flawless media plans, beautiful flowcharts and effortless RFPs and Os, flawless trafficking and diligent reporting. Client dashboards and vendor reconciliation are just a few of the many features you will enjoy!
API Access
Has API
No
API Access
Has API
Yes
Integrations
Adelphic
No
Adform
No
Amazon Ads
No
Choozle
No
Facebook Ads
No
Flashtalking
No
Google Ads
No
Google Analytics
No
Libsyn
No
MediaMath
No
Integrations
Adelphic
Yes
Adform
Yes
Amazon Ads
Yes
Choozle
Yes
Facebook Ads
Yes
Flashtalking
Yes
Google Ads
Yes
Google Analytics
Yes
Libsyn
Yes
MediaMath
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$125 per user per month
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Virtual Minds
Founded
2001
Country
Germany
Website
virtualminds.com/active-agent/
Vendor Details
Company Name
Bionic Advertising Systems
Founded
1999
Country
United States
Website
www.bionic-ads.com/agencies/
Product Features
Product Features
Advertising Agency
Campaign Management
Yes
Collaboration
Yes
Document Management
Yes
File Sharing
Yes
Project Management
Yes
Task Management
Yes
Time Tracking
No
Marketing Planning
Budgeting & Forecasting
Yes
Collaboration
Yes
Flowchart
Yes
Goal Setting / Tracking
Yes
Marketing Calendar
Yes
Media Planning
Yes
Predictive Analytics
Yes
Presentation Tools
Yes
Project Tracking
Yes
Spend Management
Yes