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Description
With an emphasis on innovation, Ace Metrix provides technology, tools, and insights that empower advertisers, agencies, and publishers to craft creative content that effectively drives business outcomes. The platform allows users to evaluate not only their own brand's performance but also that of competitors across various categories within just 24 hours of an advertisement airing. By analyzing over 100,000 TV and digital videos, users can benchmark their ad performance against a comprehensive database, enabling comparisons to specific norms for brands and categories. This data-driven approach helps identify which demographics resonate most and least with particular ads, enhancing targeting strategies and overall effectiveness. Additionally, the availability of granular demographic segments from a large sample size ensures a thorough understanding of audience engagement. Quantitative metrics shed light on the creative’s success in meeting its objectives, while qualitative viewer feedback provides essential insights into the reasons behind consumer ratings. As the advertising landscape continuously evolves, Ace Metrix remains committed to developing new metrics that address the changing needs of the industry and foster greater creative effectiveness. This dedication to innovation positions Ace Metrix as a vital partner for those looking to elevate their advertising strategies.
Description
With the News Feed feature, you can effortlessly stay updated on all the latest developments from any app or publisher. This includes catching every new advertisement, version update, screenshot, or feature introduced! You can also set up a personalized preset to monitor changes based on specific filters that matter to you. Apptica offers insights into downloads and revenue across both iOS and Android platforms. Additionally, you can evaluate the traffic distribution within your competitors' applications and assess the effectiveness of their paid user acquisition strategies. Our Ad Intelligence section catalogs data on all publishers, advertisers, and their campaigns, assisting you in refining your media buying strategy and discovering the most effective creative approaches for your clients. By utilizing our creative gallery, you can stay informed about successful promotional campaigns. Moreover, you can easily tailor your selection with a single click to view only the most shared ads from a vast pool of creatives, ensuring you never miss out on innovative marketing techniques. This streamlined approach allows for a more strategic advertising process.
API Access
Has API
API Access
Has API
Integrations
App Store
Google Play
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Ace Metrix
Founded
2007
Country
United States
Website
www.acemetrix.com
Vendor Details
Company Name
Apptica
Founded
2017
Country
Cyprus
Website
apptica.com/ad-intelligence
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization