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Description

Enhance the experiences of your customers and prospects throughout their journey by utilizing Actito's Activation Platform. With its capabilities in real-time personalization and omnichannel marketing automation, Actito empowers you to send the perfect message at the ideal moment through the most effective channels. This will help you boost conversions and drive revenue growth. Gather and integrate all your data sources in one centralized location to optimize your engagement tools while adhering to GDPR guidelines. Personalize your interactions by addressing customers by name and offering them customized deals that are both relevant and timely. The sophisticated Actito data model allows you to react in a precise and intuitive manner, catering to your customers' preferred methods of interaction. Develop tailored marketing initiatives that focus on the specific needs of each customer, ensuring an ongoing dialogue throughout the entirety of the relationship. Feel free to experiment with all your concepts, no matter how unconventional, and launch creative campaigns that convey a direct and personal message at the most opportune moments. By doing so, you will not only engage your audience more effectively but also foster long-term loyalty and satisfaction.

Description

Strengthen your connections by utilizing cross-channel messaging throughout every stage of the customer journey. Marigold Engage, previously known as Selligent, is a robust, adaptable, and customizable email marketing platform that empowers businesses, regardless of their size, to create and implement marketing initiatives, enhance audience segments, design highly tailored offers and communications, optimize strategies, increase conversion rates, and boost revenue. Engage with your customers at the ideal moment and location by delivering timely, automated, and personalized messages across channels such as email, SMS, web, and social media. With AI-powered recommendations, you can enhance conversions, foster engagement, and cultivate brand loyalty through machine learning algorithms that provide real-time suggestions based on both behavioral and contextual insights. Tailor your communications by sending personalized messages that anticipate user actions, promote offers by leveraging prior engagements, and maximize the potential of your most valuable resource – your data. Additionally, leveraging such insights can facilitate long-term customer relationships and drive sustainable growth for your organization.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acquia CDP No 
Attentive No 
Blotout No 
BlueConic No 
Cendyn CMS No 
Cendyn Guestrev No 
Commanders Act Yes 
Convertr No 
Lytics No 
Meltano No 
Mitto SMS No 
PlotProjects No 
Qlik Application Automation Yes 
Taxi for Email No 
TrustCommander Yes 
ViralSweep No 
iRaiser Yes 
smsmode No 
stensul No 

Integrations

Acquia CDP Yes 
Attentive Yes 
Blotout Yes 
BlueConic Yes 
Cendyn CMS Yes 
Cendyn Guestrev Yes 
Commanders Act No 
Convertr Yes 
Lytics Yes 
Meltano Yes 
Mitto SMS Yes 
PlotProjects Yes 
Qlik Application Automation No 
Taxi for Email Yes 
TrustCommander No 
ViralSweep Yes 
iRaiser No 
smsmode Yes 
stensul Yes 

Pricing Details

$500.00/month
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Actito

Founded

2000

Country

Belgium

Website

www.actito.com

Vendor Details

Company Name

Marigold

Founded

2017

Country

United States

Website

meetmarigold.com/solution/marigold-engage/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns No 
Dynamic Content No 
Event Triggered Email No 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails No 
Reporting/Analytics No 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Alternatives

Alternatives