Best Business Intelligence Software for Adform

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

Bloomreach transforms the e-commerce landscape through personalization. Its innovative data engine consolidates real-time information about customers and products, enabling businesses to gain insights into true customer desires. By linking this insight across various channels, the e-commerce experience becomes boundless, adapting to customers’ evolving preferences as they shop. Powered by Loomi, Bloomreach's AI platform for e-commerce, this approach opens up countless new avenues for making purchases. The suite of Bloomreach products encompasses Engagement, a marketing automation tool; Discovery, an advanced e-commerce search solution; Content, a headless content management system; and Clarity, which offers AI-driven conversational shopping experiences. With numerous AI patents to its name, the company caters to a diverse array of global brands, including Williams-Sonoma, Bosch, Puma, and Marks & Spencer, illustrating its broad market impact. This comprehensive approach ensures that businesses remain competitive in a rapidly changing digital marketplace.

Every organization faces challenges related to data, but we are here to help you unlock the full potential of your marketing data. Acting as an integral part of your marketing team, we enhance MarTech efficiency by seamlessly integrating people, processes, and platforms. When these three elements are harmonized, you can harness the true effectiveness of data-driven decision-making. The MSIGHTS platform, meticulously developed from the ground up, offers a comprehensive suite of applications and integrated services designed to prepare your data for enterprise-level analytics. By taking charge, you will gain enhanced transparency and optimize the value derived from your marketing data. Our solution packages can be utilized separately to tackle specific issues or combined for a comprehensive application of MSIGHTS throughout the marketing and data operations continuum. From initial implementation to ongoing support, each solution is accompanied by our deep data expertise and a dedicated customer support team, ensuring you have the resources needed for success. This collaborative approach not only addresses immediate challenges but also positions your organization for sustained growth and effectiveness in the future.

To solve compliance and data problems, you can take complete control of your tracking. Conform to ePrivacy and GDPR & Schrems I. Secure data collection from the first party. Tracking preventions will ensure that you are not affected. JENTIS tag manager can tag all your tools. Secure your first-party data collection for a cookieless world. Pixel integration is possible. You can get the best data and track compliantly with consent and pseudonymization. Tracking preventions and ad-blockers do not affect consent. Collect 100% of your data. Problems with compliance, third-party cookies & client-side tracking We have the solution for all your problems. Tracking preventions and ad-blockers can ruin your data quality and impact your online marketing. Tracking preventions can already delete third-party cookies from most browsers. JENTIS can be installed in under an hour and integrated easily with all of your existing tools. Once you are done, we will automatically close your account.

BI Book is a comprehensive business intelligence and reporting platform that operates on Microsoft Power BI, enabling organizations to aggregate data from various systems into a single, cohesive environment for efficient reporting, analysis, planning, budgeting, forecasting, and visualization through clear dashboards and real-time updates. It comes equipped with ready-made integrations and templates to connect to various data sources, allowing users to create, modify, share, and automate Power BI reports in just minutes, all without the need for intricate data warehouses or advanced technical expertise. This software not only centralizes and organizes business data for reliable analytics but also fosters automated workflows that significantly minimize manual tasks, while offering essential tools for in-depth analysis and scenario planning. Users enjoy the ability to securely distribute reports with role-based access, enhancing collaboration across different teams, and effectively breaking down data silos, all while benefiting from robust enterprise-grade security and compliance measures. Furthermore, BI Book's user-friendly interface ensures that individuals at any skill level can leverage its powerful features to drive informed decision-making.

The Commanders Act Customer Data Platform empowers businesses to boost both sales and customer loyalty by fostering significant connections with their leads and clientele. As the expenses associated with acquiring new customers continue to escalate, conversion rates remain stagnant at around 2.5%-5%. To enhance marketing effectiveness, brands are increasingly gathering valuable data insights—including behavioral, demographic, and psychographic information—from every interaction with leads and customers. This highlights the necessity of collecting comprehensive data from all customer engagements. Additionally, it’s essential to cleanse, standardize, and securely store this information in a centralized database that is readily accessible to all marketing channels and utilized by sales and customer service teams within their CRM systems. To adopt a truly customer-centric approach, marketers must prioritize being data-driven, making it vital for them to access trustworthy data that allows for a thorough evaluation of their marketing strategies and techniques. By harnessing these insights, businesses can tailor their offerings more effectively to meet customer needs.