Best Web-Based Audience Intelligence Platforms of 2025

Social analytics that you didn't know was possible. Tellagence has developed a new science based on five years of research that will help to predict and define online consumer behavior in social networks. This will disrupt social marketing and allow brands to identify true influence and outcomes by understanding their customers' behavior and the actions that lead them to success in social marketing. The team is creating a brand based on the vast science and knowledge of Tellagence. Tellagence will launch a SaaS tool in October. However, this is just the beginning of Tellagence. Tellagence's science and knowledge will provide multiple opportunities for optimizing marketing in the digital space.

Through proprietary and patent-pending algorithms. Accurate key demographics include age, gender, location, marital status, ethnicity, income level, general interests, sentiment, affinities, topics, videos viewed, etc. Hot topics, sub-genres and popular categories, as well as sub-categories and genres, are all available. All you need to know: Analyze what's happening and predict the next big thing. Rich Profiles™, which are built audiences, make activation easy. Our pipeline is a great tool when you are creating new content, programming YouTube channels, or working with customers to convert. You can also choose how many audiences you want to profile and activate. This allows you to use our audience intelligence to conduct research, gain customer insights, forecast hot trends, and more.

To search for a narrative in human terms or stories, use intuition and the knowledge of your team to improve our machine learning models. Our Narrative Engine connects your input to billions upon billions of pieces content to filter and combine the ones that meet your criteria into Narratives that you can track and analyze. Flexible workflow allows you to select the narrative amplifiers and creators that interest you. You can choose from a rich library to fine-tune, learn how naturally creators cluster, or start with a set that you follow and find other like them using our Community Machine Learning models. Track and analyze your Pendulum intelligence quickly, from high-level summaries to individual content pieces to spot trends and potential risk drivers. Export charts and data easily to create high-quality intelligence reports.

We deliver personalized CPG Marketing using real-time intelligence, rapid response and a variety of tools to decode consumer behavior and maximize relationships with consumers. All at unprecedented scale. Identify your target audience and how to best reach them. Before you decide what you want to say, you need to know your audience. Use our custom or syndicated segments to better align with your shoppers. Analyze shopper data and gain insights to better understand your audiences. Our data geeks can show off their skills. Our analytics provides incredibly precise insights based upon years of consumer data, ensuring highly personalized messages. Deliver personalized messages to turn shoppers into customers and buyers into fans. We can help you reach a new audience or increase loyalty among your existing customers.

AIXON is a data-science platform that unites and enriches customer data to help you better understand your audience and run AI models to predict their future actions. To get a complete view of your users, enrich their profiles with external and internal insights. AI brains can quickly find the best pattern to implement your marketing strategies. With insights from AI brains, you can quickly and easily take action via all channels. AIXON provides a 360-degree view to your audience by combining data from multiple sources, such as apps, websites, and CRM. This data can be combined with the users' digital footprints from Appier's cross-screen database to enrich your audience profiles. You can either use existing AI models or create your own to quickly generate powerful predictions. You can create segments based upon user interests or personas. You can also find lookalikes and compare audiences. The platform allows you to predict future actions such as conversions.