Best Advertising Agency Software of 2024

MarinOne is the solution to today's digital marketer challenges. MarinOne combines search, social, as well as eCommerce advertising into one platform. This allows advertisers to maximize the results of digital campaigns and gives them a single view on the customer. Google, Facebook, Amazon and others are fierce competitors. They will not help you make advertising work across channels. Your own data is the most powerful tool a performance marketer has. MarinOne uses all data available, including your CRM, data warehouse, publisher data and third-party signals. MarinOne helps you align your ad campaigns across multiple publishers. This allows you to get the right spend mix while also analyzing each channel’s influence on the other. It is a powerful differentiator for modern performance marketers. MarinOne enhances publisher tools by boosting campaigns to drive performance.

Zeta Global, a data-powered marketing tech company, combines the third-largest data set in the industry (2.4B+ identities), with results-driven AI to unlock customer intent, personalize experiences, and drive customer acquisition and retention. Everything a marketer needs from acquisition to retention. To deliver real-time personalization at large scale and superior results, marketers need to know who they should target and how to create experiences across all channels. Zeta Marketing Platform gives you a real-time view and insight into prospects and customers. It uses AI to create personalized experiences across every channel at unprecedented depth and scale. Over a decade, brands have been growing with our unique mix of capabilities.

Imonomy was born from the understanding of the power of images to connect online audiences with meaningful and engaging ways. We combined semantic programming theory with Big Data analytics and contextual analysis technology to create an intelligent In Image platform that strengthens the ecosystem of publishers, advertisers, and users. Our mission is to reach every image available on the internet and extract significant value. We believe that it is essential to consider the interests and needs of all three major market players: advertisers, publishers, and users. Each party will benefit from the cumulative effect of designing image solutions that are inclusive of all three stakeholders. If you ignore one, the other two will suffer. It is difficult to consistently meet the demands of all stakeholders in such a dynamic market. But these are the kinds of meaningful challenges that we thrive on. Our ultimate goal is to create a win-win-win situation for the entire industry.

ResponsiveAds fluid creativity can be exported in unlimited sizes as HTML5 creatives, ZIP, social media formats, industry-compliant MRAID and AMP, Apple News, and 3rd party tags. Full-bleed IBV (Inbanner Video), responsive adhesion, responsive expandable ads and responsive skins are all possible. You can even export your standard IAB fixed sizes or flex to any format you require instantly with 1-click. You can choose from beautiful, low-latency, better viewability, flexible, and fluid HTML5 ad formats to fit your multi-screen advertising strategy. Complete animation timeline with pre-canned animateds. Feature-rich templates and integrated media gallery. Integrated proofing and approval workflow system.

Appsfire is a mobile and tablet in-app traffic acquisition tool. Our premium network generates natural downloads to help you build a quality audience for your apps. We use native and display formats, without any incentive. We optimize your daily delivery automatically and manually to reach the targeted KPIs. Global distribution network with manual selection for each publisher. A system for anti-fraud verification to ensure high quality traffic. Our in-house creative unit focuses on dynamic mobile concepts that feature innovative formats and interactive video solutions. BlueStack is the first European GDPR-compliant In-App Header Bidding Platform for Publishers and Marketers.

VIS.X®, a unique type of advertising technology, allows for efficient execution of media and high impact ad products at large scale. VIS.X®, which wraps inventory in a holistic auction, offers all available products in one transaction to buyers. This optimizes the bidstream. YOC developed this platform to unlock digital advertising's true value, making VIS.X®, the best-known platform for programmatic advertising. Transactions can be made with YOC's high-impact ad formats. Buyers don't need to adjust their DSP. The creative technology layer within VIS.X®, which transforms regular creative assets into rich media ads, can be used in real-time at transaction level. Many world-renowned publishers have already connected to VIS.X®, providing premium inventory at scale and brand-safety. VIS.X®, which allows publishers to connect their monetization stack via header bidding or directly, allows them to do so.

Pastel is a powerful tool that allows marketing teams to approve and review marketing collateral such as PDFs, image files, and live websites. Pastel has helped world-class marketing teams cut down on approval times for marketing collateral. All your marketing assets can be viewed and commented on in one place. No more searching through your inboxes or spreadsheets for a discussion about your latest design iterations. All your PDFs, images and websites are available in one place for review and approval. You can ensure that everyone has a say with an audit trail and approval history. Avoid costly errors before you launch a campaign. Pastel's seamless integrations seamlessly fit into your existing processes. There's no need to reinvent your process. You'll be able to complete tasks twice as quickly. You can save time by keeping all your tools in sync and receiving feedback.

Celtra is a cloud-based software that automates creative production. Celtra allows marketing and creative teams to design, approve, and deliver digital content across a growing number of products, campaigns and markets. Cloud-based collaboration allows you to move faster with the same resources. Celtra will increase your creativity, reduce costs, and out-market your competition.

Thunder Experience Cloud is the first open-source, people-based ad service. It allows brands to maintain consistency, relevancy, frequency, and relevance across all screens. Brands have complete control over everything from creative build to strategy, ad serve and reporting with our best-in class campaign management suite. Thunder helps brands like yours solve bad customer experiences by providing consistency, relevance, and frequency. Our four pillars of People Based Advertising: Identity and Creative help us create a positive ad experience. Creative. Personalization. Measuring. Measurement.

Pathmatics provides brands with the digital marketing intelligence that they need to capitalize on new digital opportunities and drive the next stage of business growth. The industry's largest coverage, including Facebook, Instagram and Snapchat, TikTok and YouTube. Pathmatics gives marketers the information they need to win in digital. Spend less time gathering and aggregating reports. Our award-winning digital marketing intelligence platform simplifies the process. With the most accurate and robust digital advertiser database, you can confidently make decisions. Our digital insights can be used to pitch new businesses and create winning creative campaigns. Increase sales, increase budgets, and win more business.

Our ad reporting platform integrates across all your ad tech stack to provide unified, high-quality and actionable data. This platform allows you to make better decisions and saves you hours of repetitive, manual work. An advanced dashboard builder, intuitive reports and data visualization tools replace spreadsheets. Combine programmatic and direct advertising data for a unified view that allows you to make informed decisions that will impact your bottom line. Eliminate complex and time-consuming reporting processes by having one consolidated source for all your advertising data. You can schedule any report to be automatically delivered daily, weekly, or monthly from the platform to clients or colleagues. Use reporting tools that are specifically designed to optimize the workflows of the advertising industry. Get domain-specific data strategy, ad reports and analysis services.

Reach niche tech audiences in the right context. It's easier than ever to find developers, designers, early-adopters or crypto people who need your product. Access to high-demand audiences quickly and easily. We have helped dozens of companies to go from startup to IPO. Find out how we can help your company. Instant access to hundreds of publishers Get your product in front passionate people in high-demand verticals such as design, development, cryptocurrency and early adopters. One set of creative, hundreds upon ad formats. Based on your goals, choose the best placements. All ad formats work seamlessly with the user interface. Our whitelisted ads allow you to reach more technical and ad-averse customers. We help companies accelerate their growth by moving advertising forward.

Solutions for advertisers that produce real results. We offer publishers and advertisers modern solutions to generate income from web traffic. This is done in a way that is scalable, and measurable. Our passionate team of digital media specialists and software engineers, based in Los Angeles, has been connecting audiences and advertisers for 18 years. Our proprietary platforms and our experienced success team are our tools to provide innovative ad tech solutions for our clients. We are driven by creativity and results in everything we do.

Spoutable creates better ad experiences that increase publishers' monetization. Advertisers get more from their ad spend and site audiences are able to interact with ads that have more relevance and interest. Spoutable's unique ad units are combined with a variety media types and machine learning to create high-yielding ads for premium publishers. Spoutable creates engaging and highly visible inventory that can be monetized by premium publishers. Spoutable's Machine Learning algorithms automatically optimize yield by matching the highest CPM ads unit for each site on a regular basis. Spoutable has taken a proactive approach to the Coalition For Better Ads standards by creating beautiful and unique ad units that are engaging and respectful of website audiences.

Adelphic provides marketers with a holistic view of their audience using your customer data and Viant's 1st- and 3rd-party data. This allows them to make better media decisions and investments. Match your customer data with 250 million registered users to quickly forecast, manage, target, and manage new segments. Intelligent lookalike modeling allows you to define audience segments using known attributes like demographics, purchase history, web browsing activity, or other information. Fully integrated platform links devices and offline activities to real people, allowing you to seamlessly execute and measure your campaigns. Advertisers can run programmatic media campaigns across all devices with our self-service DSP. This eliminates the need to worry about data loss and modeling techniques. Adelphic, unlike other DSPs, is powered by first party data, which allows for the precise targeting of people-based targeting.

PixabilityONE, a video advertising platform that powers every campaign managed through Pixability, is also used by brands and agencies as a self-serve platform. Pixability first filters out inventory that isn't appropriate for your brand. Next, we create a rich target audience beyond standard content targeting. Our PixabilityONE engine then segments your target audience into hundreds or thousands of nano-audiences. Optimizes 37,000 times per day - optimizing your results and maintaining an error-free pace. Your results are typically 30-70% more than standard campaigns and presented on the industry's most powerful cross-platform dashboard.

The Agency Programmatic TV & Media Toolkit. Brandzooka software is purpose-built to capitalize on the biggest opportunity for agencies: media. Effectively manage programmatic advertising buying with minimal complexity. We are the first platform to combine the magic of Primetime TV and the power of digital advertising. It may be called revolutionary. We were created to completely democratize and disrupt media industry complex. Brandzooka's machine-learning media trading algorithms outperform human counterparts by a ratio of 3:1. Now optional Control-Freak Certification Brandzooka allows agencies of any size to deploy high-performing rich media across digital and TV at any budget.

Traffic Jet tool allows you to automate traffic acquisition in just a few mouse clicks. You also have instant access hundreds of premium traffic sources. All your online ads can be managed, created, and tested in one place. You can place your creatives in Google Search and Display, Amazon, Facebook, Bing and hundreds more with minimal manual effort. A campaign can be created in 10 seconds. No more ad management. Traffic Jet automatically places all your creatives across different channels, including Search and Display, Mobile and Social. Our AI-powered technology optimizes your campaigns based on your Google Analytics session information and selects the best channels. Traffic Jet helps you increase sales, build awareness and generate highly-converting leads. Traffic Jet can help you find relevant traffic based upon your budget, target locations, and URL category. There are no additional fees; you only pay for the sessions that you receive as per your Google Analytics account.

Made for Growth, Built for App Marketers. RevX assists app businesses to acquire and re-engage users through programmatic advertising to retain or accelerate revenue. We are all about helping your app business grow. We use data science, AI, and innovative technology to create seamless ad experiences that delight your app users. We are currently helping customers to transition to iOS 14.5 by scaling LAT traffic and ensuring that we are ready for the highest media buying efficiency. Platform Features: Mobile user acquisition, reengagement, programmatic apps impact campaigns, dynamic real time targeting, creative innovation and dynamic creative optimization. Place optimization, CPA/CPI prediction, uplift reports, deep learning algorithms.

An integrated platform that facilitates mission-critical solutions in Media Intelligence and Media Management allows customers to meet them where they are. It also allows stakeholders to connect across the media lifecycle. The Mediaocean platform is tightly connected to the media ecosystem via APIs and bidirectional integrations. It is also encapsulated in an omnichannel data warehouse which provides unparalleled transparency, control and efficiency for omnichannel advertisement. The most important data is available where and when it is most needed. You can tap into the underlying foundation of normalized information and use it throughout the campaign's lifecycle to make decisions. End-to-end workflow to enable omnichannel buying at large scale. A standardized workflow is used to manage campaigns, regardless of whether they are digital, traditional, programmatic, or across open or closed ecosystems. To streamline operations and manage global spend, use custom media accounting.

Target users with pinpoint targeting to identify their behavior. Produce outperforming creatives. Optimize at peak efficiency. Pyxis, the next-generation marketing cloud, allows brands to use data creatively and create iconic marketing campaigns for greater success. Pyxis Marketing Cloud provides a full range of marketing APIs that enable you to create a digital marketing experience from the beginning to end. Our modular approach is robust and can help you achieve your business goals. It also delivers actionable outputs. Our Creative AI tools will redefine how you communicate with your audience. They adapt to changing trends and can be used to help you move as fast as your customers. Use artificial intelligence to target the most relevant segments. This will give you a clear picture about what each sub-group needs, what they value, and how they behave. Optimize AI stack can help you achieve your marketing goals across platforms to maximize efficiency.

The Integrated Advertising Platform. Software for agencies and advertisers. A complete suite of complementary tools that allows you to track, identify, and engage with your audience through a variety of channels. We have created the most transparent and open advertising technology platform available. Each product has strong stand-alone capabilities, but can also be used in conjunction with other products on our platform to achieve greater results. All of this is supported by an open approach that integrates seamlessly with other leading technologies and services to ensure maximum results. As one of the largest independent and private advertising technology companies in the world, we provide local service with a global reach.

A French-language, intuitive management tool that saves time will help you organize your company. Are you a small business with less than 30 employees MyClic is a tool for small businesses (SMEs and VSEs as well as Start-Ups) that helps them save time and improve their marketing management. It brings together all your data: customers, prospects and contacts. The goal: To have a global view of your company and to understand the current missions. MyClic will allow you to focus on your core business. Centralization of customer data and files will improve customer relationship management. A glance of all the tasks is required to see the status of the contracts and deals in progress.

Strata Platform allows you to plan, activate, optimize and manage financials for all of your media types. Open integration and a single-hosted platform allow you to dynamically manage your media in the best way for you. You can manage your entire media workflow, from TV and digital to print, OOH and radio. Track budgets, evaluate return on ad spending, and re-aggregate reach in order to find your target audience. You can count on 24/7 customer support to assist you throughout the entire process. Automating workflows, from planning to reconciliation, will save you time and eliminate friction. Integrate with sellers and external systems to reduce manual tasks and unnecessary tasks. Agency-specific solutions will help you take control of your media finances. Our API-based integrations allow you to create your own buying environment with financial, technology, and supply providers.

Our modular system allows you to create your own QuoJob version, no matter how big your media agency, event, or advertising agency. Take a look at our exceptional software editions. You travel a lot? You travel a lot? QuoJob Cloud is a great way to get started with our agency software. Choose from one of the pre-made editions to get it at a fixed price. This includes web service, backups, and premium support hotline. Our promise to you, as users of our software solution, is that you will have more time for your real business. All of you share the same goal: to get the best result possible for your customers with minimal effort.