Rival Ads keeps track of competing brands on platforms such as Meta, Google Ads, TikTok, and LinkedIn. It systematically archives original creative content and precise text, distinguishing between newly launched campaigns, those that have been halted, and ongoing advertisements, transforming these insights into an AI-driven strategic analysis. Users can set up notifications and receive weekly summaries, collect advertisements in a communal swipe file, and distribute customized reports. Additionally, Rival Ads utilizes publicly available advertising transparency data and operates without needing entry to a client's ad accounts, ensuring a seamless monitoring experience. This comprehensive approach helps teams stay informed and agile in the ever-changing advertising landscape.