Best Web Analytics Software for Google Data Studio

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Familiarize yourself with your clientele for a more profound insight into their behaviors. Google Analytics equips you with essential, cost-free resources to evaluate your business data seamlessly in a single platform. The newest version, Google Analytics 4 (GA4), enhances the previous analytics system by offering a more in-depth and holistic view of user interactions on both websites and applications. Emphasizing user privacy, GA4 utilizes event-driven tracking rather than traditional session-based methods, facilitating a more versatile and nuanced approach to data gathering. It introduces sophisticated capabilities such as tracking across different platforms, insights powered by machine learning, and predictive analytics to aid businesses in comprehending customer pathways and making informed decisions based on data. Additionally, with its improved compatibility with Google Ads and the ability to customize reports, GA4 empowers companies to refine their marketing strategies while remaining compliant with changing privacy standards, ultimately leading to more effective customer engagement. As businesses continue to adapt to the digital landscape, leveraging these tools will be crucial for sustained success.

Introducing the ultimate analytics platform tailored specifically for industries that prioritize data sensitivity. With Piwik PRO, you can monitor user interactions even in the most secure environments while ensuring adherence to privacy standards, whether you opt for an on-premises setup or a cloud solution. It guarantees full compliance with global privacy and security regulations, making it simple to navigate stringent data protection laws. This includes compliance with various regulations from the United States and across Europe, such as GDPR, HIPAA, and more, alongside specific laws from countries like China and Russia. Piwik PRO ensures that you retain complete ownership of your data, as none is transmitted to external servers or third parties, regardless of whether you use the On-Premises or Cloud option. By leveraging the Piwik PRO Analytics Suite, you can merge the data you collect to create precise customer profiles and analyze user behavior with remarkable detail. Integrate first-party data seamlessly from diverse sources such as web analytics, your organization’s CRM, offline data (including CSV files), forms, and beyond. This holistic approach allows for a thorough understanding of your customers’ behavior patterns. Ultimately, Piwik PRO empowers you to make informed decisions backed by comprehensive insights into your audience.

ContentKing is a cloud platform that can be used by enterprises for real-time SEO auditing and content change tracking. Every unintended change can be a liability when search engines visit your website multiple times per day. With 24/7 Monitoring and Alerting, you can increase and maintain your search visibility while maintaining full situational awareness. ContentKing is the world's first search engine that allows you to identify problems before they affect your rankings. Search engines don't sleep.

Extellio can be used to monitor, investigate, and improve user experience, conversions, and user journeys on online services and websites. Extellio offers GDPR-safe analytics and smart surveys, heatmaps and session recordings all in one place, connected to a powerful analytical engine. You can combine the different data sources to create very specific segments or funnels based on both survey and analytics data. This allows you to understand, follow and improve the user journeys that are important to you and your company. Combining behavioral and experience data provides deeper and more meaningful insights that can be used to make informed decisions.

Introducing the Google Marketing Platform, an all-encompassing advertising and analytics solution designed to enhance marketing strategies and achieve superior outcomes. It offers user-friendly tools ideal for small businesses, providing complimentary resources that optimize your marketing efforts, from website and application analytics to seamless testing features and beyond. For larger enterprises, advanced solutions are available to foster deeper customer relationships, ultimately leading to improved marketing performance through a comprehensive suite of advertising and analytics tools. The platform delivers integrated solutions tailored for every marketer's needs, whether you're seeking assistance with a specific task or aiming for a substantial, long-term collaboration. Google Marketing Platform Partners are equipped with the necessary resources and expertise to help you maximize your marketing potential. We are committed to providing support at every phase of your journey, regardless of whether you utilize just one product or the entire suite of offerings available through Google Marketing Platform. With such diverse options, marketers can find the right fit for their unique objectives and challenges.

Leadfeeder's B2B website visitor tracking tool and lead generation tool allows businesses to track anonymous website visitors and convert them into qualified sales leads. Leadfeeder can be integrated with existing CRMs such as HubSpot, Pipedrive and Salesforce. It also integrates with email marketing tools such as Mailchimp or ActiveCampaign to increase sales intelligence. Leadfeeder has over 45,000 users worldwide and is THE sales & Marketing tool of choice to enhance lead generation efforts. The 14-day trial is free and you don't need a credit card. You can start immediately.

Dataddo is a fully-managed, no-code data integration platform that connects cloud-based applications and dashboarding tools, data warehouses, and other data storages. Dataddo offers three main products: - Data to Dashboards, which lets users send data from online sources straight to dashboarding apps like Tableau, Power BI, and Google Data Studio for insights in record time. A free version is available for this product! - Data Anywhere, which enables users to send data from any A to any B—from apps to warehouses or dashboards (ETL, end to end), between warehouses (ETL), and from warehouses back into apps (reverse ETL). - Headless Data Integration, which allows enterprises to build their own data products on top of the unified Dataddo API and get all integrations in one. The company’s engineers manage all API changes, proactively monitor and fix pipelines, and build new connectors free of charge in around 10 business days. The platform is SOC 2 Type II certified and compliant with all major data privacy laws around the globe, including ISO 27001. From the first log-in to complete, automated pipelines, get your data flowing from sources to destinations in just a few clicks.

Attribution stands out as a cutting-edge multi-touch attribution firm that equips marketers with critical insights to increase buyer conversions and enhance their return on investment. Utilizing a patent-pending methodology, Attribution provides unparalleled performance transparency coupled with exceptional usability and complete data accuracy, enabling marketers to consistently refine their marketing strategies throughout the buyer's journey. This innovative approach not only fosters better decision-making but also helps businesses adapt to evolving market dynamics effectively.

Leverage our search engine ranking and keyword analytics to streamline your SEO monitoring process, enabling you to keep tabs on local and mobile rankings while retrieving not provided keywords. Dive deep into the most precise and detailed data available by examining search results down to the level of state, city, and even postal code. Stay ahead of the curve by monitoring your mobile ranking alongside the specific keywords that mobile users are engaging with through our device-specific insights. Experience AuthorityLabs risk-free for a 14-day trial period, where you can add your domains, monitor your competitors, and witness our data in real-time. There's no need for a credit card during this trial, allowing you to explore all features relevant to your chosen plan without any financial commitment. Customize AuthorityLabs to reflect your company’s branding for seamless client reporting. Additionally, your team members, clients, and supervisors can each have their own logins for easy access to reporting, ensuring everyone stays informed and engaged with the analytics. This collaborative approach enhances transparency and streamlines communication across all levels of your organization.

Gain an all-encompassing view of your online audience by analyzing everything from traffic patterns to user interactions, ultimately boosting your business development. Implement straightforward attribution models, eliminate spam traffic, and manage bot activity effectively. Access a wealth of user information, encompassing detailed insights into ad blocker usage. Establish up to 200 goals for each site, merge ecommerce analytics, and monitor customized events seamlessly. Benefit from session recordings, heat maps, and form analytics reports that are readily available without any complex setup. Your data is refreshed in real-time with no truncation, as sampling is determined by the user. You can monitor any volume of traffic while retaining all records indefinitely. Observe user engagement on your site—every click, scroll, mouse movement, and keystroke is captured on video. Pinpoint obstacles preventing purchases, understand the motivations behind clicks, and receive valuable feedback on enhancing user experience. Uncover which sections of a webpage capture the most attention and identify areas that may be overlooked. Additionally, find out the exact points where users stop scrolling, providing further insight into user behavior. This level of detail empowers you to make informed decisions that can significantly enhance your website's performance.

ChannelMix will provide a holistic view of marketing performance by analyzing all of your media, marketing, and sales data. No campaign is too small or too complex. You can access data for your entire sales and marketing team via API, file transfer, or email. Each solution comes with a dedicated data warehouse that can store up to 100GB data. For a comprehensive view of marketing performance, map like fields across data sources and channels. ChannelMix uses multi-channel attribution models for media planning and prediction. To get ready-to-use analysis data, connect to your ChannelMix data warehouse. Your analytics solution includes an analytics team that is dedicated to helping your company grow and succeed. Tracking strategy and audits - with recommendations to align tracking with your reporting strategy.