Best Search Engine Marketing (SEM) Software of 2025 - Page 2

Find and compare the best Search Engine Marketing (SEM) software in 2025

Use the comparison tool below to compare the top Search Engine Marketing (SEM) software on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

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    AdStage Reviews

    AdStage

    AdStage

    $199 per month
    Consolidate Your Marketing Data in a Single Platform. Our aim is to simplify analytics for everyone! Enhance your return on investment by designing engaging dashboards that utilize real-time data and effortlessly distribute automated reports. You can connect any or all of your advertising accounts in just five minutes. Choose from a variety of widgets in the side menu, including tables, pie charts, graphs, and even visuals showcasing your advertisements. You can automatically send your pre-designed reports to important stakeholders, whether they are internal team members or external partners. Are your Facebook Ads performing as well as your Google Ads? Tailor custom dashboards to monitor and assess the metrics that are significant to you in one consolidated view (customizing metrics is also an option). To elevate your analytics experience further, consider integrating AdStage Join, which allows you to link advertising data with web conversions and sales. It’s almost like a trick! Keep your creatives updated and combat ad fatigue by automatically rotating or scheduling new ads for specific calendar dates or according to performance metrics, ensuring your campaigns remain dynamic and effective. This approach not only enhances your marketing strategy but also maximizes your overall advertising efficiency.
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    Optmyzr Reviews

    Optmyzr

    Optmyzr

    $116.00/month
    Optmyzr is a tool that helps you manage your AdWords and Bing Ads accounts. It provides valuable insights through analytics and reports to help you be more efficient. Optmyzr provides enterprise-level search marketing tools, workflows and scripts that allow users to quickly improve their PCC accounts and create winning campaigns. One-Click Optimizations, data insight, reporting, enhanced scripts and shopping add tools are some of the core features.
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    Shape Integrated Software Reviews

    Shape Integrated Software

    Shape Integrated Software

    $299.00/month
    We offer agencies powerful tools to manage their PPC spend. Never worry again about over/underspend or pacing. Our apps are built on top of Shape's platform and focus on what we know best, budgeting and APIs. Our algorithm will help you keep your ad spend in line with your performance goals. Budget analysis to help you find and capitalize on missed opportunities. A centralized, simple-to-use marketing API allows you to build powerful tools. Digital marketers are too busy manually managing ad spending, according to our opinion. You can organize campaign spend across channels into custom funds that fit your strategy and needs. Your team will have a trusted resource to access detailed information about any budget. You can manage campaigns with recurring monthly spending targets as well as limited-time promotions just as easily. Get flexible spend alerts that let you know when to take action, and our unique automated solutions take care of the rest.
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    PPC BidMax Reviews

    PPC BidMax

    Apex Pacific

    $60 per month
    PPC BidMax™ (previously known as Dynamic Bid Maximizer) stands out as a premier solution for automated management of Pay Per Click advertising. This tool enables you to effectively oversee your digital ad campaigns on platforms like Google, Yahoo, and Bing through a user-friendly interface, enhancing your return on investment (ROI) in the process. Join the ranks of thousands of agencies and consultants worldwide who rely on this PPC management software each day for their clients’ needs! Overseeing online ad campaigns can often become a tedious task, requiring ongoing adjustments to bids and keywords to maintain budget compliance while maximizing ROI. By utilizing our PPC software, you can alleviate the burdens associated with managing a PPC initiative, saving both time and resources. Our advanced bidding algorithm automates various essential functions, from establishing bids to creating detailed reports that clearly illustrate your ROI, allowing for straightforward monitoring of your campaign's effectiveness. With such powerful tools at your disposal, achieving successful outcomes in your advertising efforts has never been easier.
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    AdScale Reviews

    AdScale

    AdScale

    $29 per month
    Achieve complete automation for your advertising on platforms like Google and Facebook, thereby increasing conversions for your business. With the ability to effortlessly create, manage, and optimize ads through a unified platform, AdScale employs cutting-edge AI and Machine Learning technology to autonomously handle your advertising campaigns across various channels. This powerful tool is valuable for eCommerce stores, advertising agencies, and businesses of all sizes. You can easily review and implement the recommendations generated by our intelligent AI, tailored specifically to your store's data. Our dedicated team is committed to delivering exceptional and personalized service, facilitating a seamless integration process when linking your store with your advertising accounts. Experience data presentation that prioritizes simplicity and actionable insights. By automating ad creation, optimization, and SMS notifications, you can minimize human errors and concentrate on enhancing your sales performance. Don’t miss the opportunity to elevate your e-commerce store—try AdScale today!
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    IfThenAds Reviews

    IfThenAds

    HammerHard Ventures

    $49 per month
    Imagine having the ability to suspend your advertising campaigns whenever it rains or setting a lifetime budget for a campaign in Google Ads. Wouldn’t it be ideal if your campaigns could automatically pause themselves whenever your landing pages malfunction? You can refer to these features as 'IfThens.' They function like miniature robots that manage your campaign settings. Just select one, set it up, apply it to your campaign, and you can step back. Your IfThen will diligently track conditions for you and implement changes to your campaign as specified. It truly feels like magic. A digital marketing agency with 14 years of experience wished for a solution to import external data into Google Ads to automatically manage client ad campaigns by activating, pausing, and adjusting bids. This idea led to the creation of IfThenAds. Execute campaigns intelligently that adapt to an ever-evolving landscape. Reach your target audience when it matters most and save both time and resources by quickly configuring your settings and letting the system take over. With IfThenAds, campaign management has never been easier or more efficient.
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    AdLantern Reviews

    AdLantern

    AdLantern

    $99 per month
    Review your allocated budget for this month to effectively strategize your daily spending and objectives. Define your target expenditure for the month, allowing us to automatically modify your daily advertising budget as needed. You can evenly allocate your monthly advertising funds while also having the flexibility to tailor specific details according to your needs. Analyze the comparison between actual spending and projected expenses to assess whether you are ahead, behind, or on track. Whether you wish to customize the days you want to run your ads, or if you require tailored solutions for various advertising campaign types, we’ve got you covered. Upon your initial login to AdLantern, you will be directed to the Sync page, where you can import your client accounts and ad campaigns effortlessly. The Sync page features straightforward instructions that guide you through the necessary steps to integrate AdLantern with your current Google Ads account. After completing the setup process, your client accounts will appear on the Sync page and in the left navigation bar, making it easy for you to manage them. Furthermore, this intuitive design ensures that you can quickly access all relevant information at your fingertips.
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    PPC Bee Reviews

    PPC Bee

    PPC Bee

    $40 per month
    PPC Bee provides a centralized platform to oversee campaigns across various advertising systems. The inclusion of organizations and sub-organizations enhances your ability to manage multiple campaigns for different clients, online shops, and international markets with ease. You can invite an unlimited number of team members to collaborate on campaign management, maximizing your return on investment by identifying and removing ineffective or unprofitable keywords. The PPC Tuner feature intelligently suggests which keywords to eliminate and what negative keywords to incorporate into your campaigns. There is no longer a necessity to manually create keywords and ad copy for each individual product; instead, you can leverage uploaded data feeds to generate keywords or incorporate them into your ad text. Additionally, you have the flexibility to modify the data as necessary. In PPC Bee, setting a cost-per-click (CPC) at the ad group level for all products simultaneously is straightforward. By utilizing variables within the Campaign structure settings, the process of segmenting a single campaign into multiple campaigns becomes effortless, allowing for greater customization and efficiency in your advertising strategies. This not only streamlines your workflow but also enhances the overall effectiveness of your advertising efforts.
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    Leadtosale Reviews

    Leadtosale

    Leadtosale

    $40 per month
    Leadtosale offers a tracking solution to lead generation dependent businesses. - You are looking for a way of tracking customers' on-site activities in the tools they use such as Google Analytics, Facebook Ads, and HubSpot. - They want to expand their tracking to include phone leads, attributed back web sessions. - Close the loop with CRM integrations that send revenue data back into their online marketing tools, when leads convert to sales. Leadtosale will take your conversion tracking to the next stage.
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    Quantify Reviews

    Quantify

    Quantify

    $49 per user per month
    Consolidate all your information in a single location for convenience. The platform allows for seamless integration with numerous leading ad networks and call tracking systems. You can create customized layouts and automate the delivery process effortlessly. Link various popular sources of PPC, Native, Social, and Call Tracking with direct API connections. Additionally, the system supports custom data imports, providing flexibility in how you manage your data. You can enhance the visual appeal of your reports using charts, tables, images, and numerical data. Easily drag and drop modules into your chosen template, and further personalize these modules through a wide array of settings. Reports can be published automatically in multiple popular formats, ensuring accessibility and usability. Quantify stands out as a favored business intelligence and data aggregation tool tailored for digital marketing agencies and professionals in paid search. It provides a complimentary 14-day trial with no obligations, allowing potential users to explore its capabilities. Our clientele consists of curious, self-motivated individuals who are encouraged to conduct their evaluations independently. Go ahead and create striking data visualizations that exceed your expectations. During the trial period, users have access to all features, enabling a comprehensive experience of the platform's full functionality. This trial not only highlights the potential of the software but also empowers users to maximize their data-driven decisions.
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    Income Access Reviews
    Income Access offers marketing technology and a complete suite of digital marketing services for the iGaming, crypto, forex and lottery industries. Our mission is to assist companies and affiliates in these industries in building long-term, profitable and sustainable business relationships. Income Access has been a partner with more than 300 brands since 2002 and has connected with over 25.000 key publishers and affiliates. Our own affiliate marketing software is used and we offer digital marketing services to our partners. This helps them increase customer acquisition, get more exposure for their brand, and maximize revenues. Income Access is a software company, affiliate network, and marketing agency all in one. To learn more, contact one of our industry experts today!
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    SocialAds Reviews

    SocialAds

    Techjoomla

    $89.99 per 6 months
    SocialAds introduces innovative online advertising features designed to enhance the revenue potential of your web assets. With its highly user-friendly interface and functionalities tailored to support both website managers and advertisers, you can start generating income in no time. Optimize advertiser returns on investment with our robust targeting capabilities, which include geolocation, demographic, and keyword targeting. You can display ads directly on your site or broaden your content network to encompass any website. Additionally, leverage email advertising to reach users' inboxes or utilize our REST APIs to serve ads in native formats for mobile applications. Our platform offers a wide variety of ad formats, such as banner ads, text ads, media-rich ads, and video ads, allowing advertisers to select the options that suit their needs best. You have the flexibility to let advertisers choose between a 'pay per ad' system or a campaign and budget-based payment model similar to Facebook and LinkedIn. Furthermore, you can access comprehensive metrics on ad performance, including clicks, impressions, click-through rates, and user engagement statistics, ensuring you can make informed decisions to enhance your advertising strategy. In this way, SocialAds not only simplifies the advertising process but also optimizes revenue opportunities for all users involved.
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    AdChina.io Reviews

    AdChina.io

    AdChina.io

    $99 per month
    Simplifying advertising in China is now accessible to everyone through AdChina.io. This all-in-one platform offers ad creation, placement, scheduling, budgeting, and reporting across the top 10 media channels, along with cross-channel analytics. With AdChina.io, you can effectively connect with your Chinese audience, ensuring that advertising becomes a straightforward process. You have the flexibility to choose where your ads will be displayed and determine the destination for your traffic, whether it’s a website, an online store, or a mobile application. Optimize your ad spend by precisely targeting the right audience based on their demographics, interests, and behaviors. If you're seeking specific groups like football enthusiasts, new mothers, or construction professionals, this platform has you covered. Additionally, you can customize the duration of your ad campaign and set your CPM bid all within the AdChina.io system. This level of control allows for greater efficiency in your advertising efforts, enhancing your ability to reach the desired audience effectively.
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    Adline Reviews

    Adline

    Adline

    $49 per month
    Adline simplifies the process of advertising, allowing you to achieve greater returns with minimal effort. You can effortlessly create and manage campaigns across various channels from a single platform using user-friendly tools. The process has never been more straightforward, enabling you to design ads for multiple platforms in just minutes. You have the option to select from Facebook, Instagram, LinkedIn, Google, or even all of them simultaneously. By leveraging your understanding of your target audience—considering factors like demographics, job titles, interests, and behaviors—you can tailor your campaigns effectively. Simply input your desired daily or total budget along with the timeframe for your ads, and Adline will allocate resources to the most successful advertisements. Once you submit your campaign, it undergoes a quality check by our manual review team before being launched globally. After that, you can relax as Elena works behind the scenes to automatically optimize your budget, test various audiences, and enhance your return on investment. Additionally, you can stay fresh in the minds of potential customers who visited your website but did not take any action. With Adline, you’re equipped to make the most of your advertising efforts effortlessly.
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    Adriel Reviews

    Adriel

    Adriel

    $199 per month
    Experience a comprehensive digital marketing platform designed to oversee and manage your paid advertising across various channels. The evolution of digital marketing has arrived, enabling you to elevate your business and secure better returns on your investments in advertising. Adriel is an innovative all-in-one solution that empowers you to handle and enhance all your digital marketing initiatives seamlessly from a single platform. Our award-winning technology consolidates communication channels and essential data into a customizable interface, allowing your business to convey a more effective promotional message across all platforms. With the ability to monitor and manage your digital marketing efforts collectively, you take the first step toward achieving a high return on ad spend (ROAS) by gaining valuable insights from a thorough overview of your campaigns across multiple channels. Enjoy clear visibility into campaign key performance indicators and success rates, with real-time data that is fully transparent. Take charge of everything on your own, eliminating the confusion caused by countless reports and emails while simplifying your marketing strategy. This streamlined approach not only enhances efficiency but also positions you for greater success in your marketing endeavors.
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    Myposeo Reviews

    Myposeo

    Myposeo

    €18 per month
    Enhance your online presence by streamlining and speeding up the analysis of your SEO and analytics information. You can easily share, export, and optimize your data! Our services support large organizations in centralizing, calculating, and interpreting search engine and website-related metrics to elevate your SEO for improved visibility and performance. We track daily activities to oversee your SEO and PPC campaigns, equipping you with actionable insights on essential KPIs. One of our standout features, pixel ranking, reveals your authentic organic ranking in the Search Engine Results Pages (SERP) across any device. Successful SEO management relies on having precise data presented in a usable format at the right moment. Our data can be delivered in various formats, such as PDF, CSV, JSON, or Email, all within a customizable white label interface. Additionally, our dashboards can assimilate data from multiple sources, including Google Analytics, while our Google Data Studio connector offers a wide array of metrics and is designed for user-friendly interaction. By leveraging these tools, businesses can make informed decisions to refine their digital strategies and achieve greater success online.
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    UltraGranular Reviews

    UltraGranular

    UltraGranular

    $47 per month
    UltraGranular enhances the granularity of your existing PPC search ad campaigns, making it enjoyable and efficient to review search terms and identify negative keywords. This optimization typically leads to improved click-through rates (CTR) and conversion rates. Users often discover additional negative keywords well over a year after they begin utilizing our platform. Beyond merely identifying negative keywords, UltraGranular also offers suggestions for callout ad extensions and sitelinks that can help elevate CTR. Once negative keywords are identified, PPC agencies and campaign managers can effortlessly create professional PDF reports for their clients, detailing the work completed along with projected savings and optimization percentages. Notably, there is a free version available that requires no signup, and all pro accounts include a complimentary trial period for users to explore the tool's capabilities. This makes it a versatile option for anyone looking to enhance their PPC efforts.
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    NinjaSEM by 500apps Reviews

    NinjaSEM by 500apps

    500apps

    $14.99 per month
    NinjaSEM allows you to manage your PPC campaigns and launch them. NinjaSEM can help you generate a lot of new keywords. Get access to 37+ apps starting at $14.99 per user.
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    Adsbot Reviews

    Adsbot

    Adsbot

    $39 per month
    Adsbot serves as the ultimate answer for automating and optimizing your Google Ads campaigns. By leveraging robust rules and in-depth insights, you can effortlessly manage your advertisements while conserving both time and budget, ultimately yielding tangible results swiftly. With just a click, you can access invaluable insights, receive real-time notifications, and obtain expert advice to elevate your pay-per-click strategy. Our platform features an extensive array of tools designed to automate, refine, and expand your advertising efforts, allowing you to dedicate more energy to the core aspects of your business. Furthermore, we provide innovative optimization strategies that can enhance revenue while minimizing expenses, paving the way for new growth avenues. Monitor your ad performance comprehensively with advanced reporting that keeps you informed around the clock, ensuring you never miss a beat. Additionally, our brand checker functionality enables you to identify which search advertisements are being displayed for the specific queries you wish to monitor, thereby enhancing your campaign management capabilities.
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    SpeedPPC Reviews

    SpeedPPC

    SpeedPPC

    $99 per month
    We have invested over $25 million in leads generated through Google Ads, leading to the creation of our effective TALL strategy. With SpeedPPC, you gain access to this strategy along with the necessary tools to enhance your PPC lead generation efforts. The SpeedPPC platform equips you with both the framework and resources to attract more leads than you ever imagined. Discover techniques to refine your ads, boost your return on investment, and acquire essential insights into the customer journey, all while enjoying a light-hearted approach. Delve into the keys to achieving marketing success and take your strategies to new heights in this vibrant digital landscape. Increasing your click-through rate can enhance your ad's quality score and reduce your cost per click, ultimately saving you funds over time. Master the art of optimizing your PPC campaigns by utilizing Google Ads Search query reports effectively. Improve your targeting through refined keyword selection, leading to higher quality scores, decreased costs, and increased conversions. Craft more precise ads that achieve superior click-through rates and ad ranks, allowing you to expand your reach and impact. Embrace this opportunity to revolutionize your advertising efforts and witness remarkable growth in your business outcomes.
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    ReportGarden Reviews
    ReportGarden functions as a comprehensive software solution for marketing agencies aiming to enhance the efficiency of client and campaign oversight as well as reporting. This platform enables digital advertising agencies to effortlessly generate performance reports and invoices, oversee campaign budgets, conduct site evaluations, and a variety of additional tasks. In addition, ReportGarden offers features that allow users to send personalized project proposals, manage financial limits, and monitor all project deliverables effectively. It serves as an essential tool for agencies striving to optimize their workflow and improve client satisfaction.
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    Retreaver Reviews

    Retreaver

    Retreaver

    $1.00/month/user
    Retreaver, a cloud-based call centre solution, tracks, tags and routes calls to specific departments or agents. We help marketers, agencies, and brands analyze inbound calls, manage caller profiles and dynamically route calls. We also track conversions, analyze ROI, and generate reports. You can personalize customer experiences, reduce call times, and improve customer satisfaction by leveraging powerful CRM databases and real-time tracking. Retreaver allows you to create your own call data properties using custom tags. These tags are associated with a number or a phone call, giving you greater control over your campaigns. We can pass these savings to you by optimizing our operating expenses. We do not have any monthly contracts and offer competitive pricing for our clients. Contact us for a quote.
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    Kliken Reviews

    Kliken

    SiteWit

    $150 per month
    Kliken simplifies the process of marketing your business to online shoppers who are genuinely interested, enabling you to drive more traffic, generate more leads, and ultimately increase sales for your company. Recognized as one of the fastest-growing companies in the United States, Kliken proudly made the 2021 Inc. 5000 list. With flexible budget options tailored to your business requirements, you can easily create and manage multiple campaigns for a nominal fee. Regardless of your marketing experience, you can immediately begin to expand your business through their automated solutions. Design campaigns that strategically allocate your budget toward attracting visitors who are most likely to convert. Keep track of essential metrics to enhance your understanding of how your campaigns perform and optimize your return on ad spend. Whether your offerings consist of products or services, Kliken ensures your business reaches the appropriate audience. Leverage the right marketing tools to elevate your business presence effectively. With Kliken, you have the potential to transform your marketing strategy into a powerful asset for growth.
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    Opteo Reviews

    Opteo

    Opteo

    $97.00/month
    Opteo, a Google Ads optimization tool, offers suggestions for improvement based on account monitoring and supported by statistically relevant data. Recommendations can be implemented in one click. They are presented in priority order. Opteo automatically pushes Google Ads changes without having to switch between interfaces. Manage keyword bids, budgets, optimizations, ad schedules, real-time alerts and analysis of search terms. Opteo offers over 40 optimizations.
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    LXRGuide Reviews
    The Growth Model of LXRGuide is derived from more than 7 million hours dedicated to achieving consistent double-digit revenue growth through paid search for e-commerce enterprises globally. By registering with LXRGuide, you gain access not merely to a self-service tool, but rather to a validated system designed to enhance your e-commerce sales. This Growth Model is specifically crafted for small business marketers eager to manage their paid search initiatives while still benefiting from expert insights and support as they expand their campaigns. Recognizing that business managers using LXRGuide often have limited capacity to navigate the intricacies of paid search, the platform stands out by offering personalized onboarding assistance and product training with a dedicated customer success manager. This unique feature guarantees that users won't have to deal with multiple representatives, as a single manager will ensure that all inquiries are handled efficiently and effectively. Additionally, this personalized approach fosters a deeper understanding of the platform, empowering businesses to make the most of their advertising efforts.