AWS Marketplace is an online catalog that allows customers to discover, buy, deploy and manage third-party products, data and services within the AWS ecosystem. It offers thousands of listings in categories such as security, machine-learning, business applications, DevOps, and more. AWS Marketplace offers flexible pricing models, such as pay-as you-go, annual subscriptions and free trials. This simplifies billing and procurement by integrating costs in a single AWS bill. It also supports rapid implementation with pre-configured applications that can be launched using AWS infrastructure. This streamlined approach allows companies to accelerate innovation, reduce the time-to market, and maintain better controls over software usage and cost.