Zinklar Description
This innovative automated SaaS platform empowers enterprises to engage with consumers around the clock, offering unparalleled insights into their behaviors and attitudes due to its close connection to consumption patterns. In a world where consumers are perpetually connected, they can furnish you with instantaneous insights via their mobile devices whenever required. This unprecedented access allows you to be more attuned to the critical moments that influence consumer decisions. By merging both external and internal data sources, you can cultivate a comprehensive understanding of your consumer base and enhance your database. This facilitates vital insights that enable you to assess and compare the differing perceptions of consumers versus clients. With the ability to gain insights and analyze them in real time, our user-friendly DIY platform, along with its robust CRM functionalities and seamless API integration with leading international market research panels, puts the consumer back at the core of your strategic decision-making process. Ultimately, this holistic approach ensures that your business is not only responsive but also proactive in understanding consumer needs.
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MikMak
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Kantar Marketplace
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Audiense
Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale.
What are the problems we trying to help with?
- Traditional consumer research is time-consuming, static and expensive
- We make it possible to get social data to become a part of the strategy
- Personalisation and brand strategy are now very tactical at the expense of performance marketing
What makes Audiense unique
Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.
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Integrations
API:
Yes, Zinklar has an API
No Integrations at this time
Company Details
Company:
Zinklar
Year Founded:
2015
Headquarters:
Spain
Website:
zinklar.com/platform/
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Product Details
Platforms
Web-Based
Types of Training
Live Training (Online)
Customer Support
Business Hours
Online Support
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