Kochava
Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention.
Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers.
Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.
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OpenDQ
OpenDQ is a zero-cost enterprise data quality, master and governance solution. OpenDQ is modularly built and can scale to meet your enterprise data management requirements.
OpenDQ provides trusted data using a machine learning- and artificial intelligence-based framework.
Comprehensive Data Quality
Matching
Profiling
Data/Address Standardization
Master Data Management
360 View of Customer
Data Governance
Business Glossary
Meta Data Management
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GoZone WiFi
GoZone simplifies the process of transforming your guest WiFi into a powerful marketing tool that generates revenue. Our WiFi marketing automation platform enables you to showcase pertinent advertisements, special offers, and vital information about your brand that visitors are sure to notice. Additionally, you can incentivize guests to engage with your social media profiles and gather their email addresses and other information for future outreach. With various customization options available, you can tailor your advertising strategies to fit your specific audience. Whether in coffee shops, car dealerships, airports, or arenas, patrons often check for free WiFi as soon as they enter the premises. By utilizing the WiFi connections that guests are already using, businesses of all sizes can boost customer retention, foster repeat visits, promote cross-selling and upselling opportunities, disseminate content, and ultimately enhance revenue generation. This approach not only maximizes guest engagement but also helps build a loyal customer base over time.
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MyWiFi Networks
Offer and oversee WiFi marketing solutions tailored for local enterprises. Enhance guest WiFi experiences using your customized white label platform. Assist physical retail spaces in gathering social data, assessing visitor metrics, and streamlining loyalty marketing through guest WiFi. By leveraging email campaigns and social media advertisements, WiFi marketing empowers you to increase sales across all product offerings. Support local businesses in amassing guest information and executing loyalty marketing strategies. Introduce new recurring revenue opportunities within established managed guest WiFi networks. Integrate WiFi marketing into your software packages and comprehensive service offerings. Promote WiFi marketing to Internet subscribers to boost revenue streams. Enjoy a lightweight and adaptable API that seamlessly integrates with various software platforms. Drive additional income through an integrated Ad Server designed for banners and video content. Capitalize on your client's guest WiFi and oversee all customer interactions while maintaining your brand identity, logo, and domains. This multifaceted approach not only enhances customer engagement but also solidifies your position as an essential partner in the local business landscape.
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