Webex Engage Integrations

Execute marketing initiatives across SMS, MMS, email, app notifications, social platforms, voice channels, APIs, files, and offline mediums. Optimize campaign effectiveness through multi-variate and A/B testing, complemented by immediate feedback. Develop and oversee comprehensive customer profiles by integrating data from various online and offline channels. Implement dynamic personalization strategies that respond to evolving customer behaviors. Seamlessly deliver customized offers and propositions. Configure and scale interactive campaigns—whether they are event-triggered or one-off—to engage customers at every touchpoint in their journey, thereby enhancing their lifetime value. Equip your marketing team with user-friendly drag-and-drop tools and journey builders for efficient campaign management. Rapidly test, learn, and refine strategies without the need for outside agency assistance. Track essential marketing metrics through real-time dashboards and readily available reports. Utilize our Reports Wizard to craft and share personalized reports easily. Create, analyze, and segment audiences effectively, transforming data insights into actionable marketing strategies that resonate with your customers. This holistic approach ensures that your marketing efforts are both efficient and impactful.

This Communications Platform as a Service (CPaaS), equipped with an API and low-code capabilities, is tailored to assist enterprises in minimizing expenses, simplifying processes, and expediting IT initiatives. Users can quickly design and automate customer journeys using an intuitive drag-and-drop editor filled with robust building blocks (nodes). Transitioning to low-code development can significantly shorten the time required to launch new applications and customer journeys. The platform allows for the seamless consumption of events from current systems to initiate customer communication workflows. It enables the integration of customer interactions with backend systems, facilitating comprehensive automation from start to finish. Users can effortlessly test, deploy, and make iterative adjustments to workflows within a secure and scalable serverless framework. Additionally, the platform boasts a rich array of communication APIs and SDKs, including options for SMS, voice, push notifications, RCS, WhatsApp, and video, allowing businesses to connect with customers on their chosen channels. This flexibility not only enhances customer engagement but also streamlines operational efficiency across various platforms.

Decrease the volume of incoming calls and enhance the overall customer experience by delivering timely and pertinent notifications to your clientele. Tailored for large enterprises with distinct security and communication needs, Webex Notify effectively manages notifications through SMS, email, and voice, incorporating various templates, extensive contact lists, de-duplication features, and the capability for bulk messaging across multiple channels. Mitigate the risks and inconsistencies associated with free messaging practices by maintaining control over the types of messages sent on the organization's behalf. Utilize pre-defined notification templates for various channels and establish a hierarchy for which communications take precedence. Additionally, manage user capabilities and access by setting system-level permissions and designating privileges to authorized personnel. Notifications can also be categorized by specific cost centers, allowing for the application of cost center-based quotas to oversee usage organization-wide, ensuring both efficiency and accountability in communication practices. This comprehensive approach not only streamlines messaging but also supports organizational goals.