Kochava
Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention.
Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers.
Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.
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Semrush
Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.
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Adctv
Connected TV advertising is essential for any cross-channel campaign, whether it's for a brand, advertising agency or both. Reach a new audience to maximize your return on digital ad spending with creative and engaging OTT/CTV ads.
Send us your details to arrange a demo. Our representatives will contact you to walk you through the features of Adctv. The representative will help you create a plan that meets your needs by understanding your requirements. You will receive complete support when setting up your Adctv Account. Start your journey towards enhanced ROI and reach by creating, delivering, and measuring the performance of dynamic advertisements across the CTV ecosystem and OTT ecosystem.
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Allroll
Enhance your OTT channel's growth with Allroll, an innovative software designed to help you attract a broader audience at reduced costs compared to traditional marketing platforms. Generate a steady influx of viewers to your CTV channels by showcasing your advertisements to millions of targeted individuals. Effectively connect with potential audiences using advanced demographic, interest, location, device, and other targeting criteria via an intuitive digital marketing solution. Optimize ad performance and gain insights into audience behavior seamlessly. Benefit from a plug-and-play system that allows for effortless management of your ad inventory. Unlock your full monetization capabilities with promising eCPM and impressive fill rates, tapping into a vast array of premium demand sources. Access worldwide support to refine your marketing strategies and continuously analyze and optimize your outcomes. Elevate your CTV/OTT advertising campaigns to new heights and ensure consistent improvement in your audience engagement.
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