Sparkroom Marketing Software Description
Sparkroom's performance marketing technology provides an integrated solution for PPL media planning and vendor management, encompassing FPIs, form handling, vendor invoicing, call tracking, and additional features. The leads that pass through this platform undergo immediate validation, verification, deduplication, data matching, rejection, and scoring based on proprietary tools and third-party integrations. By streamlining and centralizing campaign management processes, users can devote more attention to strategic decision-making rather than logistical concerns. Serving as a comprehensive hub for all integrations, Sparkroom retains a complete record of campaign data, including details on delivery, routing, and outcomes, functioning as a detailed reference point for transactional data. This approach not only enhances operational efficiency but also empowers marketers with insights that can drive better performance outcomes.
Sparkroom Marketing Software Alternatives
Referral Factory
Referral Factory is the #1 referral software used to create, manage and track your referral program with ease! Sign up, build a referral program, and ask your customers to spread the word. No coding required.
With Referral Factory you get access to +1000 pre-built referral program templates, or you can build your own template. Style your referral campaigns to look and feel 100% on brand. Issue referral links to all your users. Simple to track who referred who. Issue rewards for referrals automatically (cash, vouchers, or upload your own coupons).
What is unique about Referral Factory is that you don't need to install tracking scripts to get started, meaning you don’t need a developer to launch your own referral program. They also offer integrations with Hubspot, Salesforce, Intercom, Zoho, Pipedrive and more. When you’re ready to scale there are webhooks, Zapier Zaps, and a flexible API.
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CallTrackingMetrics
CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation--resulting in a more personalized customer experience. Find out which marketing campaigns are generating leads or conversions and use that data for automated call flows and to power your contact centre. Our phone, text, online, and live chat tools allow you to unify communications across your organization. CallTrackingMetrics is trusted by more than 100,000 users worldwide to manage communications for their sales, marketing, and service teams.
Call tracking features include reliable dynamic numbers insertion (DNI), for session-level attribution, local and toll-free tracking numbers, and omnichannelattribution across calls, texts and form fills.
Contact center features include a browser-based softphone and smart routing options.
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Nielsen ONE
Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.
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Marin Software
MarinOne addresses the hurdles encountered by contemporary digital marketers. By integrating search, social media, and eCommerce advertising within one cohesive platform, MarinOne empowers advertisers to enhance their digital campaign outcomes through a unified customer perspective. Given the competitive nature of platforms like Google, Facebook, and Amazon, they are unlikely to assist in optimizing your advertising efforts across diverse channels. For performance marketers, leveraging their own data stands as the most potent strategy. MarinOne is specifically crafted to fully utilize all accessible data sources, including your CRM, data warehouses, publisher insights, and additional external signals. It synchronizes ad campaigns across various publishers, enabling you to optimize your spending distribution while evaluating the interdependencies of each channel. This capability serves as a key differentiator for today’s performance marketers. Furthermore, MarinOne enhances the functionality of publisher tools, effectively amplifying campaigns to boost overall performance outcomes. By doing so, it ensures that marketers can navigate the complexities of digital advertising with greater efficiency.
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Pricing
Free Trial:
Yes
Integrations
Company Details
Company:
Sparkroom
Website:
www.sparkroom.com
Media
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Customer Support
Business Hours
Online Support
Sparkroom Marketing Software Features and Options
Lead Management Software
Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking
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