Quantcast Measure Description
Quantcast Measure is an audience intelligence tool that can be used across 100M+ mobile and web destinations. Real-time insights and research into your audience's demographic and psychographic makeup. Discover how your website content is engaging with unique audiences. Your unique audience insights can be used to generate more relevant messaging, ads campaigns, and content. Direct measurement provides nuanced, real time insights into your digital properties. Nielsen ratings and other audience measurement tools rely on panel-based data collection that can provide insights up to months later. Direct measurement provides instantaneous insights in minutes. It's never been easier to understand your audience as they visit your website. It is now easier than ever to understand your audience's buying habits, their preferences for brands, their car choices, and what media they consume outside your site. We see users multiple times per day across more than 100M+ web sites.
Quantcast Measure Alternatives
DemandJump
DemandJump is the most popular Marketing Insights & Attribution Platform. It shows marketers what their target audience does, what their competitors do, and what actions they should follow to achieve better results.
Customers can be empowered by knowing what content they should write, which keywords to use, which websites to target, and what videos to produce. DemandJump assembles disparate data to build networks of customer touchpoints around any topic. This allows customers to prioritize what actions to take next. Companies can also close the loop between marketing and sales by seeing which actions are driving revenue growth and pipeline growth.
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Google Analytics
Get to know your customers. Gain a deeper understanding about your customers. Google Analytics provides all the tools you need to analyze data in one place. To better assess the performance of your marketing, content, and products, you need to understand your site and app users. To get the most from your data, use Google's unique insights or machine learning capabilities. Analytics can be used with Google's publisher and advertising products. This allows you to use your analytics insights for reaching the right customers. Easy-to-use interface makes it easy to share and process your data. You can also share reports. Analytics intelligence, detailed reports, and many other features will help you get the most out your data. You can easily access data from other Google solutions while you work in Analytics. This streamlines your workflow and saves time. Get deeper insight into how users interact with your site through Google Ads campaigns.
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Parse.ly
Parse.ly measures true attention. It reveals what people will spend their time with, what resonates with them, and what they care about. Parse.ly uses our data to discover what matters to consumers as well as media companies. Parse.ly provides creators, marketers, and developers with the tools to understand and prove content value and deliver relevant content experiences that drive meaningful outcomes. Keep track of your current readership with real-time data. You can use historical analysis to gain a better understanding of the past and plan for the future. Parse.ly offers you all the tools you need, including subscriber tracking, segmentation, and over 30 unique attention metrics. Instead of worrying about whether you are tracking the right things, focus on what you do and how you do it.
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Chartbeat
Chartbeat, the content intelligence platform that publishers use, empowers media companies with real-time and historical editorial data across desktop, mobile, and social platforms. Chartbeat is a digital publishing platform that helps organizations understand what keeps people interested in their content. Chartbeat partners with 60+ media brands in 60+ countries. Its real-time and historic dashboards, in-depth headline tests and in-page optimization tools as well as robust reporting help the world's top media organizations to understand, measure and build business value from the attention they receive through written and video content.
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Pricing
Pricing Starts At:
Free
Free Version:
Yes
Integrations
Company Details
Company:
Quantcast
Year Founded:
2006
Headquarters:
United States
Website:
www.quantcast.com/products/measure-audience-insights/
Media
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Product Details
Platforms
SaaS
Type of Training
Documentation
Webinars
In Person
Videos
Customer Support
Phone Support
Online
Quantcast Measure Features and Options
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