Primer Description

Primer serves as a comprehensive art database and client relationship manager (CRM) tailored for galleries, artists, and art collections, enabling the efficient organization and retrieval of artwork, contacts, transactions, and exhibitions.

What sets Primer’s inventory apart is its ability to maintain a detailed record of every interaction with a piece, including the names of those who have shown interest or considered purchasing it; this insight can guide future offerings and strategies.

Additionally, the Contacts feature goes beyond a mere list of names; it serves as a rich repository of existing and prospective clients poised to make their next purchase. Successful dealers and artists take a proactive approach, broadening their clients’ perspectives and delighting them by anticipating their next favorite pieces.

Top professionals harness the various layouts, tools, and search capabilities within Primer to convert contact information into valuable insights that drive improved business outcomes.

With Primer, you can seamlessly manage previews, offers, sales, consignment processes, and much more. This comprehensive approach not only enhances efficiency but also fosters stronger relationships within the art community.

Pricing

Pricing Starts At:
$45 per month for artists
Pricing Information:
$195 per month for galleries

Integrations

No Integrations at this time

Reviews - 1 Verified Review

Total
ease
features
design
support

Company Details

Company:
Primer Archives
Year Founded:
2009
Headquarters:
United States
Website:
www.primerarchives.com

Media

Primer Screenshot 1
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Product Details

Platforms
Web-Based
iPhone App
iPad App
Types of Training
Training Docs
Live Training (Online)
In Person
Customer Support
Business Hours
Online Support

Primer Features and Options

Art Gallery Software

Accounting
Billing & Invoicing
Commission Management
Consignments
Contact Management
Inventory Management
Marketing Management
Online Gallery
Point of Sale (POS)
Pricing Management
eCommerce

Primer User Reviews

Write a Review
  • Name: Chelsea S.
    Job Title: Director
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Best fine art software with amazing customer service

    Date: May 23 2020

    Summary: Wonderful experience with Primer! Couldn't recommend more highly. The Primer team helped me learn to use their sales tools and are so easy to contact. Super happy with my documents and love online viewing rooms.

    Positive: Primer understands the art world and what I need to do to sell more artwork. So easy to make my documents and online viewing rooms look how I want them too. Customer support is incredible, so friendly and knowledgeable. I was very frustrated with the old programs I used, which were clunky and required lots of "work arounds." Grateful to have Primer.

    Negative: It takes a couple days to learn how to use the software but they offer personal training sessions and a great help desk. The learning curve seemed very normal for an excellent program like this.

    Read More...
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