Permutive Publisher DMP Description
Designed for publishers. Permutive. Why would a publisher need a marketer's tool? Our publisher data platform includes two products that allow you to collect, analyze, and activate your data in real-time. Because you know your audience better than anyone. Get more users. Scale your segments. Your inventory should be increased. Get 4x the data-driven ad revenues you need with first-party insights. Permutive is a data platform that is exclusively for publishers. Edge processing is where computations take place on the device that generates data. This allows for a more efficient, scalable, and privacy-conscious platform. No cloud storage means no cloud storage limits. Permutive will always show the complete picture, even if you have millions of monthly users and multiple data points. You can target users in milliseconds because you don't need to wait for data from the cloud. Even for one-time traffic, you can click the first time.