Harmoni
A powerful data analysis and visualization platform specifically designed for market research data. Harmoni can do it all, from data processing to analysis, reporting and visualization, as well as distribution, alerts and distribution. Spend less time processing data and more time analysing it. Harmoni automates your job. Harmoni makes it easy to share valuable and actionable insights with stakeholders. Although market research budgets are shrinking in number, expectations are increasing. Harmoni allows you to slice and dice data as the questions are asked. Harmoni allows you to combine multiple data sources into one usable set. Harmoni supports many data sources including IBM SPSS®, SQL and Microsoft Excel, CSV, tab delimited files, Dimensions and more. Harmoni is integrated with popular market research platforms such as Voxco and FocusVision Decipher.
Learn more
BrandMap® 10
Worldwide, professional researchers prefer a user-friendly and swift tool for the analysis and creation of presentation-ready biplots, correspondence maps, mdpref, and MCA maps. This powerful 64-bit software is compatible with both PCs and MACs. Our unique Brand Projector I enables users to compute and visually represent the necessary attribute alterations for repositioning a brand (column) to any desired location on a map. In addition, Brand Projector II offers researchers the ability to modify attributes (rows) interactively, allowing them to observe the corresponding movement of the brand (column) in real-time. This dynamic interaction enhances the understanding of brand positioning strategies significantly.
Learn more
Dropispy
The leading product research tool for dropshippers and online retailers, Dropispy, allows you to discover which of your competitors’ products are gaining traction online by analyzing their most successful advertisements. With the largest database of ecommerce ads available, Dropispy helps you draw inspiration from effective strategies, pinpointing what your competitors excel at so you can replicate their successes. It provides real-time insights into market trends, making it an invaluable resource for anyone in the ecommerce space. Thanks to its cutting-edge technology, Dropispy updates its extensive ad database daily, ensuring you have access to thousands of new advertisements. This tool stands out as the best option for value, enabling you to avoid wasting money on ineffective ad testing. By identifying winning and innovative products, Dropispy empowers you to enhance your profitability. Moreover, it offers a thorough classification of the top dropshipping stores globally, detailing the ads from ecommerce shops around the world while supplying real-time metrics on their performance. With Dropispy, you'll gain a competitive edge that can significantly elevate your business.
Learn more
Aurora
Aurora is an innovative market research platform designed to enhance efficiency and deliver exceptional insights to businesses of any scale, no matter their level of expertise in research. Gone are the days when business leaders had to depend on intuition or sift through countless search results; they can now quickly access accurate, real-time information to inform their choices. This tool uniquely integrates reliable data with GenAI within a user-friendly interface, making it accessible for startups, small to medium-sized businesses, and investors. What distinguishes Aurora is its commitment to transparency, as it offers clear calculations, citations for data sources, and outlines the assumptions behind its models, ensuring users are always informed. Currently, their flagship product is a market sizing tool utilized by both startups and venture capitalists, with plans for rapid expansion into additional features such as competitive intelligence, audience segmentation, and persona development. With a focus on empowering users, Aurora is set to redefine how businesses approach market research and decision-making.
Learn more