Optable Description

Integrated data clean room platform for activation. Publishers and advertisers can use Optable's data clean room technology for secure planning, activation and measurement of advertising campaigns. A new generation of data collaboration software that protects privacy. Customers of Optable can collaborate with customers and partners who are not Optable users. Flash Nodes on the platform allow you to invite others into a secure environment. Optable provides a decentralized infrastructure for identity, which allows the creation of private identity graphs. The infrastructure allows for the creation of permission-based, purpose-limited data clean rooms to minimize data movement. Interoperability between data warehouses and data clean rooms is essential. Our open-source software allows third party platforms to match data and Optable customers as well as implement secure cleaning functions for their own purposes.

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Company Details

Company:
Optable
Headquarters:
Canada
Website:
www.optable.co

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Product Details

Platforms
SaaS
Type of Training
Documentation
In Person
Customer Support
Online

Optable Features and Options

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

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