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Professional researchers worldwide choose this program for their user-friendly, quick analysis and production of presentation-ready biplots, correspondence and MCA maps. 64-bit program runs on both MACs and PCs. Our Brand Projector I graphically shows and calculates the necessary attributes for brand (column), repositioning to any point on a Map. Brand Projector II allows researchers to interactively modify attributes (rows), and then watch the Brand (column), move in response.

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