MediaScouting Description
Keep tabs on your media presence, gauge public sentiment regarding your brand, keep an eye on the competition, and assess the effectiveness of your PR and marketing efforts. It's powerful, adaptable, and built for growth, capable of handling hundreds of press releases daily. The platform features modules for news insights, advertisement tracking, and a real-time alert delivery system. It also oversees both automated and semi-automated processes for digitizing, archiving, retrieving, and analyzing press materials. Offered as a Software as a Service (SaaS) or as an independent platform, it ensures a minimal initial investment. With a robust and sophisticated query system that includes live translations, automated result clustering, and sentiment analysis, it stands out as a technologically advanced solution. This feature-rich platform excels in article processing, customer retrieval, and sophisticated management, making it an indispensable tool for modern media monitoring. Ultimately, it empowers brands to stay ahead in a competitive landscape by providing critical insights and timely updates.
MediaScouting Alternatives
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AthenaHQ
AthenaHQ is a powerful platform focused on Generative Engine Optimization (GEO), helping brands improve their AI search visibility and brand perception across AI-powered search engines. It offers tools to track brand mentions, identify gaps in AI-generated content, and enhance content to align with AI’s evolving preferences. With features like daily tracking, competitor analysis, and source intelligence, AthenaHQ provides actionable insights to help businesses stay relevant in an AI-dominated search landscape. The platform's AI-powered capabilities enable businesses to optimize content and drive more meaningful engagement through generative search.
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TVEyes
U.S. and international broadcast monitoring and reporting. TVEyes is a search engine specifically designed for radio and television. Searches can be used to quickly find and pinpoint the broadcast coverage you are looking for by keyword or sophisticated search logic. It doesn't matter if you're a novice or a seasoned searcher, it allows you to keep clients and leaders informed when they appear on TV. You can also conduct media research, train executives, create reports and alert account teams about new coverage. TVEyes provides lightning fast alerts so PR professionals are not caught off guard. They are able to quickly address emerging issues, respond to requests within minutes of airing, and cut down on potential problems. Internal clients love the ability to share information as it happens. TVEyes allows you to search all broadcasts, no matter if they are local, U.S., or international. We monitor more than 2500 TV and radio stations in 16 languages around the globe every day.
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Newsworthy.ai
Newsworthy.ai is a new kind of newswire that is designed for today's news consumption. Newsworthy.ai combines traditional newswire distribution with influencer marketing, machine learning, blockchain technology, and machine learning to promote client news.
Newsworthy.ai is the first newswire to use AI tools to analyze press releases and provide recommended improvements, including alternative headlines and social media messages for promoting the release.
Newsworthy.ai is similar to other press release distribution platforms in that we publish your news to hundreds of newsrooms, websites, search engine news (e.g., Google News), and other news portals and discussion boards. But only Newsworthy.ai includes:
(1) Influencer Marketplace: Hire influencers to further amplify your news.
(2) Blockchain: All releases are registered on the blockchain, giving your press release higher brand authenticity and allowing you to self-host your releases.
(3) NewsDB™: Gives you journalists (and their contact info) relevant to your press release to help
(4) Brand Ambassador/Advocacy Lists: Leverage internal teams and outside stakeholders to get press releases seen and engaged with by more people.
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Integrations
No Integrations at this time
Company Details
Company:
DataScouting
Year Founded:
2012
Headquarters:
Greece
Website:
datascouting.com/media-monitoring-software/
Media
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Webinars
In Person
Customer Support
Business Hours
Live Rep (24/7)
Online Support
MediaScouting Features and Options
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