MatrixMaxx Description
While many AMS offer essential membership, meeting, and store features, MatrixMaxx elevates the experience by equipping you with valuable insights to enhance your decision-making process. Utilizing Google Analytics, you gain a wealth of information regarding your website traffic, including traffic sources and user behavior. However, standard reports are often limited in providing insight into the identity of your visitors. The MatrixMaxx association management system (AMS) addresses this gap by seamlessly integrating our CRM capabilities with Analytics. By implementing specialized, data-rich cookies during user login, the membership database supplies Google with essential demographic information about your website visitors in aggregate form. At the core of MatrixMaxx is MembershipMaxx, a robust tool that allows you to oversee all company and individual records, monitor board or committee participation, and track member activity histories, among other functionalities. This comprehensive approach not only enhances member engagement but also supports your organization in making informed strategic decisions.
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MatrixMaxx Features and Options
Association Management Software
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