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OKR, which stands for Objectives and Key Results, is a framework for goal-setting that empowers every employee within an organization to define their objectives and initiatives. Individuals create their own OKRs by establishing a desired future state (the objective) and identifying measurable outcomes necessary to reach that state (the key results). These objectives are typically established on a quarterly basis and are often made visible to the entire organization to promote transparency. Continuous updates are encouraged throughout the quarter, allowing both the individual responsible for the OKR and their colleagues or supervisors to provide ongoing feedback during "check-ins." It is important for OKRs to be ambitious, as they are particularly effective for fostering transformation and boosting engagement within a company. This method has become increasingly popular, largely due to its adoption by Google, which has emphasized that OKRs are "imperative to our success." As a result, many organizations have adopted this framework to enhance their performance and alignment towards common goals.
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