Fraud.net
Fraud.net is the world's leading infrastructure for fraud management. It is powered by a sophisticated collective Intelligence network, world-class AI, and a modern cloud-based platform that assists you:
* Combine fraud data from all sources with one connection
* Detect fraudulent activity in real-time for transactions exceeding 99.5%
* Uncover hidden insights in Terabytes of data to optimize fraud management
Fraud.net was recognized in Gartner's market guide for online fraud detection. It is a real-time enterprise-strength, enterprise-strength, fraud prevention and analytics solution that is tailored to the needs of its business customers. It acts as a single point-of-command, combining data from different sources and systems, tracking digital identities and behaviors, then deploying the most recent tools and technologies to eradicate fraudulent activity and allow transactions to go through.
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TrafficGuard
With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success.
Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS).
This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your:
Google Search (PPC) campaigns
Mobile user acquisition campaigns
Affiliate spending
Social media advertising
In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.
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Kochava
Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention.
Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers.
Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.
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HUMAN Ad Fraud Sensor
HUMAN's Ad Fraud Sensor for Platforms delivers immediate, in-depth analysis of sampled impressions to assist your platform in eradicating fraudulent sources. By thwarting the efforts of fraudsters who employ advanced bots within the programmatic landscape, this tool safeguards your inventory's integrity, enhances your platform's reputation, and secures your revenue streams. It allows for clear visibility into supply sources that contribute invalid traffic to your platform. With the capability to detect invalid traffic (IVT) across various formats including desktop, mobile web, mobile in-app, audio, and connected TV, it significantly boosts inventory performance and value in the digital market. The HUMAN Ad Fraud Sensor is integrated into a comprehensive Advertising Protection Package designed specifically to defend your inventory. This specialized solution not only offers real-time insights but also fortifies your platform against evolving threats in the digital advertising space.
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