GroundTruth Description
We provide geomarketing solutions centered around location that aim to boost traffic and sales within physical stores. By utilizing our first-party location data and insights, our partners gain a deeper understanding of their operations, enabling them to effectively engage with their consumers through targeted audience and location strategies, assess sales performance in real-time, and enhance their forecasting capabilities. This approach not only drives immediate results but also fosters long-term growth for businesses.
GroundTruth Alternatives
Bullseye Store Locator
Bullseye is the visionary dealer and store locator platform that wins more clients. Bullseye is more than a standard locator. It allows companies to engage customers through local content, increase lead capture and drive traffic. It also helps them build relationships with agents, dealers, and other partners.
Bullseye partners love because it has SEO-friendly landing pages and automated real-time leads management. Integrate partner pages to your website easily to show their work and build trust with customers.
Bullseye has 20 years of experience and includes all the features that you would expect from a modern locator. These include user-friendly search interfaces and an API, in-depth reports, 3rd-party integrations and extensive tools to manage users, categories, locations, custom data fields, and location management. It is a comprehensive solution that allows you to manage all of your location data and direct customers to dealers, agents, stores, and other locations.
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SMS Storetraffic
Smart, efficient, anonymous People Counters & Analytics to the real world.
Our solution allows for easy deployment, capture, analysis, and reporting of the number people who enter a physical place. Optionally, we can also capture and report occupancy in real time.
We assist Retailers, Universities, Casinos, Places of Worship, Office Buildings, and other industries in analyzing and taking action on their people traffic trends.
We offer a special package for retailers to measure performance on traffic, including conversion rate and service levels. Our direct integrations make it easy to combine POS data with staff data. The Retail Equation simulator lets users run simulations to improve sales. It can also be used as a learning tool to understand how traffic, staffing, conversion rates, and quality service relate.
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NewGrove
Evaluate the performance of your commercial properties and uncover the reasons behind their success or challenges. Identify the ideal spot for your forthcoming store or marketing initiative. Develop comprehensive customer personas informed by sales data and demographic information. Gain insight into how local competition, transportation access, and foot traffic influence your business. Strategically choose franchise territories and position your outlets to maximize profitability. Periscope® offers a broad range of features designed to improve location planning, analyze competitors, select franchise territories, and enhance customer profiling and targeting, as well as acquisition and retention strategies. Access your secure, corporate version of Google Maps to effortlessly visualize all of your locations, competitor sites, franchise territories, census information, and additional third-party data in one convenient view. By doing so, you will gain a deeper understanding of the factors affecting your locations' performance. This comprehensive analysis will empower you to make informed decisions that drive growth and success in your business.
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Bluedot
Enhance your mobile loyalty initiatives and CRM by integrating location technology effectively. Loyalty programs frequently fall short, exhibiting inconsistencies between digital and physical customer interactions. By leveraging geolocation, you can create a unified experience that links customer profiles to their actual behaviors in the real world. This not only streamlines the process for both staff and customers but also minimizes the manual actions needed to earn and redeem loyalty rewards. Increase customer engagement and foster loyalty by automating rewards based on specific locations, like entering a parking lot or walking into a store. Customers will no longer need to search for their loyalty card or remember their associated phone number, and staff will not have to delay service by asking for loyalty details. By utilizing geofencing technology, you can facilitate a more user-friendly experience that encourages customers to embrace your brand wholeheartedly while also promoting efficiency in service delivery. This innovative approach can significantly transform the way customers interact with your loyalty program.
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Integrations
No Integrations at this time
Company Details
Company:
GroundTruth
Headquarters:
United States
Website:
www.groundtruth.com
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Product Details
Platforms
Web-Based
GroundTruth Features and Options
Location Intelligence Software
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
GroundTruth User Reviews
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