Google Display & Video 360 Description

Enhance your efficiency with comprehensive campaign management tailored for enterprises, unifying everything from media strategy and creative execution to performance assessment and enhancement within one platform.

Streamline collaboration among creative, analytics, television, and digital teams through a single solution that fosters the sharing of insights, optimizes workflow, and strengthens your connection to critical data.

Harness a centralized tool to access all audience insights, ensuring that you effectively target the right demographics with your messaging.

Utilize machine learning to automate processes such as bidding and optimization, allowing for quicker responses to customer demands and market changes.

Gain clear visibility into your expenditure and precisely track the locations of your advertisements, empowering you with control through Display & Video 360.

With Display & Video 360, you have access to essential end-to-end campaign management functionalities, including creative workspaces and automated bidding, which facilitate rapid insights, enhanced teamwork, and superior outcomes.

Incorporating these features means you can adapt your marketing strategies more dynamically, ultimately leading to an increase in overall campaign effectiveness.

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Company Details

Company:
Google
Year Founded:
1998
Headquarters:
United States
Website:
marketingplatform.google.com/about/display-video-360/

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Google Display & Video 360 Screenshot 1
Google Display & Video 360 Screenshot 1
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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Customer Support
Online Support

Google Display & Video 360 Features and Options

Campaign Management Software

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Video Advertising Platform

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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