Franchise Hive Description
Our goal is to assist franchisees and franchisors in franchisor marketing. We share best practices in franchise marketing, industry case studies, and practical digital marketing guidance. Although it is difficult to create a successful franchise marketing campaign, the results can be rewarding when done properly. A great marketing campaign starts with content. Content marketing is about building authority and getting in touch with your audience. Franchise organizations are well aware of the importance of content marketing, but they often avoid investing in content production. Social media sites such as LinkedIn, Facebook, and Instagram are great ways to connect and engage with franchise leads. People claim that email marketing is no longer an effective and appropriate tool for franchise digital marketing. This is due to the success of social media.