Audiense Description

Audiense identifies and understands any audience that matters to you, no matter how specific/unique it is. You can create reports effortlessly using filter options such as demographics, user profiles, affinities and job roles, obtaining highly personalised audiences and segments. Then you'll be able to make better marketing decisions, adapt your targeting strategies, improve relevancy and drive high-performance campaigns at scale.

What are the problems we trying to help with?
- Traditional consumer research is time-consuming, static and expensive
- We make it possible to get social data to become a part of the strategy
- Personalisation and brand strategy are now very tactical at the expense of performance marketing

What makes Audiense unique
Our Audiense Insights platform create the segments within the audiences based on interconnections between people (“Who knows who”). Audiense can infer the shared interests and affinities between consumers thanks to how those connections are created between them (“How they know each other”). Audiense unique social consumer segmentation provides a great data foundation for Persona development, understanding the audiences that matter most or finding new audience opportunities.

Pricing

Pricing Information:
Starting at $79/month for Audiense Connect (Twitter Marketing)
Starting at $696/month for Audiense Insights (Audience Insights)
Free Version:
Yes

Integrations

API:
Yes, Audiense has an API

Reviews - 1 Verified Review

Total
ease
features
design
support

Company Details

Company:
Audiense
Year Founded:
2011
Headquarters:
United Kingdom
Website:
audiense.com
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Product Details

Platforms
SaaS
Type of Training
Documentation
Webinars
Videos
Customer Support
Phone Support
Online

Audiense Features and Options

Audience Intelligence Platform

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Market Research Software

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Social Media Marketing Software

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Social Media Monitoring Software

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Influencer Marketing Software

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Marketing Analytics Software

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Audiense Lists

Audiense User Reviews

Write a Review
  • Name: Anonymous (Verified)
    Job Title: CEO
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Amazing platform to understand cultural audience Insights

    Date: Aug 13 2021

    Summary: This is a very good product if you want to understand inside out a particular audience or community.

    Positive: Self-service.
    Generate reports take only some minutes.
    2 types of.segmentation.
    Personally Insights are incredibly helpful.
    Integrates very well with social Listening.

    Negative: Nothing really come to my mind but I wish it would have more integrations although they clearly say they are working on it.

    Read More...
    Audiense Company Response
    Date: Sep 26 2022
    Thank-you so much for your feedback! Since your review, we have been working on more integrations with Social Listening platforms, and other platforms such as Semrush. (And there's still more in the works!) If you have further details on the type of integrations you would like to see from us, please email us at productrequest@audiense.com
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