Adobe Target Description
Continuously evaluate and enhance every interaction, each time you engage. By utilizing Adobe, you gain access to a comprehensive optimization system that features AI-driven testing, tailored experiences, and large-scale automation, enabling you to identify unique individuals amidst the crowd and provide them with joy. Truly remarkable experiences are those that are consistently personalized. Leverage our integrated, evolving profile to ensure the finest interactions across all platforms. Conducting isolated tests in separate environments is no longer sufficient; instead, seamlessly test across all channels whenever needed. The integration of AI is vital for effective optimization in today’s landscape. With just a single click, test and personalize for each visitor by harnessing the power of artificial intelligence. Outstanding customer experiences demand equally outstanding tools and resources. Furthermore, embracing a holistic approach to optimization will elevate your engagement strategy to new heights.
Adobe Target Alternatives
Jellyfish
Jellyfish, the top Engineering Management Platform, provides complete visibility into engineering organizations, their work, and their operations. Jellyfish analyzes engineering signals from Git, Jira, and contextual business data such as roadmapping, incident response, calendar, and collaboration tool. This allows engineering leaders to align engineering decisions and business initiatives, and deliver the right software on time and efficiently. Jellyfish allows engineering leaders to focus their teams on the most important things for the business, driving strategic decision-making and delivering results.
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AddSearch
AddSearch transforms the way organizations connect users with information. More than just a traditional site search, AddSearch now offers AI Answers and AI Conversations, enabling businesses to deliver direct, conversational, and context-aware responses to user queries. These advanced capabilities complement AddSearch’s proven site search and content recommendation solutions, helping organizations create effortless, engaging, and personalized digital experiences.
With AddSearch, you can choose between AI-driven answers, conversational interfaces, or lightning-fast search results—all fully customizable for websites, e-commerce platforms, or web applications. Our Crawler and Indexing API ensure your content is always up-to-date, while our expert implementation services save valuable developer time and maximize results.
Today, nearly 2,000 customers worldwide—across Media, Telecommunications, Government, Education, E-commerce, and more—trust AddSearch to provide best-in-class search and AI-driven discovery.
AddSearch product portfolio includes:
- AI Answers – instant, accurate, and direct responses powered by generative AI.
- AI Conversations – natural, chat-like interactions for deeper user engagement.
- Autocomplete & Smart Ranking – predictive suggestions and optimized result ordering.
- Personalized Search – tailored experiences based on behavior and preferences.
- Content & Product Recommendations – boost engagement and conversions.
- Advanced Analytics – insights into user behavior
- Flexible Content Controls – include/exclude content, synonyms, filters, and facets, promote
- Enterprise Features – SSO, organizational user management, audit logs, SLA up to 99.999%.
- Seamless Implementation – works with any CMS, via crawler or API
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Smartlook
Smartlook is a mobile analytics solution that helps websites and apps to understand the whys behind users' actions. It has helped over 300,000 companies of all sizes and industries. You can eliminate the guesswork and find real, actionable reasons.
Smartlook offers a unique way to understand user behavior at the micro-level. Smartlook's always-on visitor recordings allow you to see every visitor on your website or app. Automatic event tracking allows you to track how and when your visitors do certain things. To see conversion rates and uncover why people are churning, you can create conversion funnels. Heatmaps for websites provide mass data about where people click, scroll and hover on your pages.
Smartlook was ranked among the Top 100 Software Products in 2019 G2 Crowd Awards. It serves customers such as O2, Miele and Hyundai. It can also record Unity-engine games.
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Intellimize
IWith your marketing ideas and our machine learning, you can optimize your web site for every single visitor.
Simultaneously test all of your most creative marketing ideas to constantly showcase the messaging, content, and experiences that performs best.
This is way beyond A/B testing and old-school, rules-based personalization. This is the new standard for high-converting landing pages across your website. This is Continuous Conversion™—and it changes… everything.
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Integrations
Company Details
Company:
Adobe
Year Founded:
1982
Headquarters:
United States
Website:
www.adobe.com/marketing/target.html
Media
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Customer Support
Online Support
Adobe Target Features and Options
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