OptigoApps is a comprehensive cloud ERP platform designed for the diamond and jewellery industry, offering a wide range of tools to manage sales, purchasing, manufacturing, inventory, accounts, and payroll with ease. It integrates specialized features such as metal settlement, job bag management, weight loss tracking, and barcode/RFID tools to address the unique needs of jewellery manufacturing and trading. The platform supports both B2B and B2C e-commerce, helping businesses expand their reach and sell online 24/7. OptigoApps also includes a powerful CRM system with SMS/email marketing, customer portals, and order tracking to maintain strong customer relationships and boost sales. Designed for mobility and collaboration, the solution allows teams to sync and share data instantly on any device, improving workflow and responsiveness. Users appreciate its clean, intuitive design and industry-specific functions that reduce manual tasks and enhance efficiency. The system is backed by over a decade of domain expertise and continuous enhancements based on user feedback. Overall, OptigoApps helps jewellery companies modernize their operations and grow competitively in a fast-evolving market.