Best Marketing Software for Insider One - Page 3

Purple's solutions serve the hospitality, retail, healthcare, tourism, attractions, airports and education verticals. They are used in 120 countries and serve over 1,000,000 end-users every day across more than 70k venues. Purple's indoor location services have helped businesses improve visitor experiences by understanding their visitors and how they behave while they are there. This insight has enabled businesses to make informed decisions that optimize operations and increase revenue streams. Purple was one of the first to enter the market. This helped create a demand in the industry for advanced WiFi solutions. Our WiFi solution is stable, secure, and scalable. We are ISO certified and a partner with more than half the largest service providers in the world. We provide support for over 140 million users, with a 99.9% uptime, and are trusted by many global brands.

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.