Best Market Research Software for Small Business

Finally, qualitative feedback at incredible speed, scale, depth, and value. Video feedback allows for better understanding of your customers and building empathy. To influence and drive action and make better decisions, keep an eye on the changing mindsets and behaviors of those who matter most to you business. Agile Qual is the best way to gain empathy for your company. We were voted the number 1 company by the Greenbook Research Industry Trends Report, which is the definitive guide to consumer insights. Video feedback can transform your qualitative agility. Video feedback is a great way to get the depth of understanding that you want from those you care about the most. It takes only a fraction of the time and costs of interviews and focus groups. You can reach respondents around the globe with a series questions that they can answer via self-recorded video.

Ipsos works closely with top brands and agencies to help them develop, evaluate, and optimize creative to grow strong brands. Spark is a Creative Assessment solution that fuels the creative process by helping advertisers and agencies to quickly learn, evaluate and optimize creative, to power brand growth. Available in Argentina, Brazil, Canada and the United States. Spark helps to evaluate the power of your creative to capture and retain Branded Attention and influence short and long term brand effects, by measuring a unique combination of thoughts, residual feelings and immediate emotions, underpinned by sales validated metrics. In as little as 24 hours, you can get action-based reporting.

Fastuna.com allows you to test your creative ideas online and get feedback from consumers. Rapid product development and marketing, agile research. Quick consumer surveys, launch within 5 minutes, results within 24 hours. It is crucial to make quick decisions. We provide prompt feedback from consumers within hours. This will help you identify the best ideas, improve direction, make decisions, and make go/no-go choices. It's never been easier to unlock the magic power that is consumer feedback. Fastuna is easy to use and provides immediate, meaningful insights that can be used to make business decisions. You can launch any of our proven solutions within minutes and get actionable results within hours. Be consumer-centric at every stage and in every aspect of your marketing mix. Get the best results before launch. Reduce lead-times in creative and development work. Maximize your launch ROI.

Before you invest a dime, you need to know if the product will sell and how much profit it will make. Be informed. To increase your profits, you need to know the best day to hold an auction, the most profitable starting price and other ways to improve your listings. You'll sell more often if you know which factors increase your chances of selling. Once a product is on the "hot list", it's already out there. Profit margins will reward you the most when you find new hot products. Learn the keywords and phrases that buyers use to search for your listings. If they don't find them, they won't be able to bid on them. Your listings should have gallery pictures and other listing features to attract more attention. Find out if your products increase your chances of selling and how much you'll make. Feel free to guess when choosing a lottery number. You shouldn't do that to your business.

Our smartphone eye tracking technology can be used to track how people react to your digital product, packaging or campaign. Review video replays, heatmaps and clicks to learn about user behavior. Find out what elements are most important and which ones draw attention. Your test can be conducted in the natural environment by both consumers and users. Remote studies can be conducted with confidence and reliable data. Remote testing can save you up to 80% on time and 70% on total investment, compared to in-lab testing. You get the same quality and value. Oculid's platform allows you to instantly review and analyze the results. Analyze and compare the results of test participants and tasks. Create charts based upon your chosen metrics like Taps or fixations. You can see the results as each participant completes the task and uploads them.

Use your key metrics and data from sales and marketing, accounting, human resource management, project management, manufacturing, and purchasing to make important decisions. Stakeholder feedback is used to understand the "what and "why" of all your data with AI. Get supported insights and drive business improvements. Artificial intelligence automates the collection, storage, visualization, and consolidation of key figures, data, and feedback. AI will generate tailored recommendations for your company's actions. Data-based decisions that will help you reach your business goals. Industrytics allows you to continuously collect data and connect key figures through interfaces with your software applications (ERP CRM, accounting systems and time management software, Excel spreadsheets etc.). You can also receive feedback via automated feedback surveys.

You can quickly gain insights into your brand, products, and concepts without spending a lot of money. In just 90 seconds, you can start!

Easily accelerate your product development process with all your experience data in one platform. ProductXM's power allows you to quickly spot market gaps and launch new products. Concept testing allows you to validate your best product ideas. To ensure your product is a success, test every aspect of your product idea, from branding to messaging to features. Product optimization, powered by conjoint analysis, automatically configures the package, price and product that will have the greatest impact on your business. Qualtrics Research Services, along with our network of partners, will help you uncover deeper and more specific data. Flexible service options allow you to choose how much or how little support you need.

Decode uses a data-driven method to uncover meaningful patterns, trends, and metrics. These insights are quantified through heat maps, transparency plots and attention and engagement metrics using facial coding, voice tonality, eye tracking, and eye tracking. Our AI will transcribe and translate interviews in minutes with unmatched precision and convenience. Our platform offers the best accuracy for your data with support for 58 translation and 58 transcription languages. Decode is a leader in the industry, integrating with ChatGPT for comprehensive summaries and AI-generated topics.

You can access detailed research, SWOT analyses, buyer personas and growth opportunities for any business or product at the touch of a button. This allows you to focus on strategy and execution. DemandGen found that analyzing consumer reactions and synthesizing all aspects of product research, from design to utility, can help you create effective strategies. This could lead to an increase of 175% in revenue, a 10 percent increase in leads and a 72% increase in lead conversion. Discover the demographics, personality traits, and professional interests your target audience. According to ITSMA 90% of companies that simulate customers were able to get a better understanding of their ideal customer profiles.

Insightrix Communities is a top online community software that allows brands and organizations to create inspiring communities with customers and stakeholders. Insightrix Communities provides a complete solution for market researchers, communicators, engagement professionals, and other community consultants. The platform offers robust online community management tools, qualitative and quantitative research tools, as well as a first-of-its-kind user experience.

A platform that automates advanced research methods to provide actionable insights and a meaningful view for your consumer. Quantilope's platform gives you solid insights into questions throughout product development and marketing. The first step is to identify your market research question. Quantilope's Agile Insights platform helps brands gain a better understanding about their customers, what they want, and how to best appeal to them. Once you have defined your research question, you can start building your survey with automated methods. You can drag and drop the question type or automated method you want to use from quantilope's survey editor.

Our data collection software is perfect for online surveys, CAPI and CATI, as well as paper surveys. Our software is easy to use and does not require any scripting skills. This reduces errors and increases productivity. Our integrated products can be used for all types of market research analysis. These include charting, cross-tabulations and online/offline reporting. We offer software that is suited for both professionals and casual users. Market research has increasingly placed importance on reporting and delivering data. It is becoming more common to be able automate reports and present data on interactive dashboards. Our focus is to deliver data when clients need it. We are not a market research agency that provides full-service services, but we can help you get high-quality feedback from your customers.

ARCS®, which provides a fun and engaging way for your panel members to schedule and respond to studies, improves your operations' efficiency, and allows you to engage with your panel members. ARCS panel management platform allows you to find and qualify the right people and schedule them for studies. It also optimizes panel engagement. Study completion is only possible if you are able to manage and keep "highly engaged" participants. Access to ARCS' engaging member portal makes it easy to manage participants, schedule them for studies, conduct screeners, surveys, and create profiles. You can also control the frequency of communication and give your participants the freedom to choose how they want to engage. ARCS can help create your customized incentive program using points, products, and gift cards. The system's tools allow for automated reward management, while still allowing you to control the incentives.

We actively recruit consumers, business professionals and hard-to reach individuals to our research panels. In a world that is more concerned about privacy and authenticity, only Dynata has the ability to deliver the real voice of the individual at large to marketers, market researchers, and advertisers. Businesses around the world can benefit from quality data to generate quality insights to help them innovate, grow, and compete. Get insights to keep up with changing consumer behavior and trends. To ensure that advertising strategies are effective in these uncertain times, you can leverage actionable insights across three key areas.

Helping brands, agencies, and teams measure the value of sponsorships and understand their audiences

The publishing platform for high-value research. We have a deep understanding of publishing, research and technology which has allowed us to create a platform that is specifically tailored to the needs of the research industry. Our unique platform for research publishing and monetizing helps you meet your subscribers' needs and drive revenue. Our in-platform analytics give you a view of customer behavior and research content usage to increase retention and drive additional revenues. Your subscribers will enjoy the most up-to-date user experience, customized to your brand.

We are the world's strongest visual insights engine. We help you transform data into insight and insights into stories that drive action. Confirmit was developed by insight professionals in Voice of the Customer and Voice of the Employee. It is a self-service technology that allows you to unlock powerful insights and create compelling stories that will drive action. Our visual insights engine is always on and designed to assist savvy insight professionals. You can quickly uncover deeper insights, inspire action and dominate your market. Our end-to-end solution streamlines your CX program. It centralizes data and transforms insights into visual stories that drive action. Our services are flexible and comprehensive, just like our technology. Break down barriers, provide mind-blowing insight, and drive action that turbocharges business! We are your partner, a part of your team, and will help you to use our solutions.

While businesses know that experience is a competitive advantage, many aren't moving the needle. Revenue goes down, while customer scores go up. Why? Old, inefficient techniques such as monitoring apps and feedback collection can distract you from the important things. InMoment was created to change this. InMoment is introducing the Experience Improvement (XI), a movement that will transform the way your company approaches business initiatives. Businesses can use a unique combination of technology and human expertise to create profitable and effective programs that improve customer, employee and business experiences. Experiences are personal and emotional. They can be dynamic. It's the hardest part of your success. Find and prioritize the most important, emotional moments that will connect you with your most valuable customers and help you grow them.

Our data is contextualized into seven market verticals. This allows you to quickly measure market share, benchmark performance, track emerging trends, and use boolean queries. Our dynamic user interface offers a variety of data visualization tools that allow for data exploration, discovery, analysis, and analysis. Our proprietary technology is combined with the expertise of experienced consultants to allow you to ask your most pressing questions live in a workshop format. We remove spam and other objectionable posts, so you can have direct access to real consumer data for strategic analysis. We also add the appropriate demographic and geographic data so you can track which consumer groups are talking about your brand or converting to it.

Built for businesses, designed by people, loved and loved by teams Find out why we are the best survey platform for companies all over the world. Secure platform that works for all your employees. Drive innovation and growth. Our top priority is to protect your confidential survey data. We protect your data with encryption, SSAE-16 SOC II compliant servers, and our commitment towards HIPAA compliance and GDPR compliance. You can access dashboards and settings to increase visibility of user activity. You can control how data is shared and make sure that data is secure and accessible. Use integrations and APIs to combine survey data with data already in your system. Connect SurveyMonkey with Marketo, Eloqua and Microsoft Power BI. There are over 100 more integrations.

Companies need the right insights at just the right moment to make the right decisions that will drive growth. Traditional market research firms provide too much data and not enough insight, and it takes too long. Although trusting your gut instinct is easy, it doesn't guarantee that the decisions made will lead to the growth you expect. Vennli's agile market research provides quick, simple, and useful insights into why customers make decisions. Because growth is all about customers choosing you over a competitor, Vennli delivers this insight quickly, easily, and with actionable results. Vennli conducts surveys with prospective and current students to understand how students view your institution and other institutions. This allows Vennli to identify the most promising segments of the audience. These data-driven insights, which are agile and data-driven, can be used to inform marketing strategies and recruitment plans that drive higher enrollment.

Our online market research and qualitative research technology make it easy to speak to people more often and find out why, when, and how. Traditional research is slow and time-consuming. Our agile methods are flexible, efficient, and iterative. You can make better use of your resources, time, and budget by engaging our knowledge, methods, and agile research expertise to get the insights you need today. We are there to help you every step of the way to get the insights. All DIY, as well as assistance with scripting and management. Engage with any audience and get feedback. Use a user experience diary to explore market trends and user behaviour. You can also launch an agile insight community discussion. There is no complicated software to download either for you or your participants.

Terapeak is an exclusive eBay insights tool that allows you to see what your competitors are doing and how they're doing things. It also helps you improve your listings on eBay. Terapeak analyzes the latest eBay supply, demand and pricing data to help determine what to sell, at what price, and when. To optimize your listings and increase your sales velocity, Terapeak analyzes the latest marketplace prices and real-world data for millions of products. To find the most-sold items on eBay, analyze markets, competition, hot trends, and products.

PureSpectrum is a complete market research and insights platform. Our company was founded on the principle of making researchers' lives easier. We continue to push the boundaries of market research technology and data quality standards. We know that agile research is essential in today's fast-paced economy. PureSpectrum Marketplace Platform, the industry's most innovative fielding platform, connects you to a market of integrated panels. You can easily create, launch, manage, and publish surveys in just minutes. This allows you to reach your target markets and audiences quickly. PureSpectrum is proud that it has created the industry's only respondent-level scoring system, PureScore™, which sets a new standard for data quality. The PureSpectrum Sample Marketplace Platform empowers market research with better insights.