Get in touch with customers on Google. A Google Business Profile (formerly Google My Business) account gives you more than a listing for your business. Your free Business Profile allows you to easily connect with customers via Google Search and Maps. To show customers why you are the best, you can add photos and offers to your profile. Customers are available to connect with you by calling, messaging or leaving reviews. With more ways to transact now, you can do more business. Clicks, calls and bookings - see how customers interact with your Business Profile. You can easily keep track of who is connecting to your business on Google.