Business Software for Metaphor

Google Cloud is an online service that lets you create everything from simple websites to complex apps for businesses of any size. Customers who are new to the system will receive $300 in credits for testing, deploying, and running workloads. Customers can use up to 25+ products free of charge. Use Google's core data analytics and machine learning. All enterprises can use it. It is secure and fully featured. Use big data to build better products and find answers faster. You can grow from prototypes to production and even to planet-scale without worrying about reliability, capacity or performance. Virtual machines with proven performance/price advantages, to a fully-managed app development platform. High performance, scalable, resilient object storage and databases. Google's private fibre network offers the latest software-defined networking solutions. Fully managed data warehousing and data exploration, Hadoop/Spark and messaging.

BigQuery is a serverless, multicloud data warehouse that makes working with all types of data effortless, allowing you to focus on extracting valuable business insights quickly. As a central component of Google’s data cloud, it streamlines data integration, enables cost-effective and secure scaling of analytics, and offers built-in business intelligence for sharing detailed data insights. With a simple SQL interface, it also supports training and deploying machine learning models, helping to foster data-driven decision-making across your organization. Its robust performance ensures that businesses can handle increasing data volumes with minimal effort, scaling to meet the needs of growing enterprises. Gemini within BigQuery brings AI-powered tools that enhance collaboration and productivity, such as code recommendations, visual data preparation, and intelligent suggestions aimed at improving efficiency and lowering costs. The platform offers an all-in-one environment with SQL, a notebook, and a natural language-based canvas interface, catering to data professionals of all skill levels. This cohesive workspace simplifies the entire analytics journey, enabling teams to work faster and more efficiently.

dbt Labs is redefining how data teams work with SQL. Instead of waiting on complex ETL processes, dbt lets data analysts and data engineers build production-ready transformations directly in the warehouse, using code, version control, and CI/CD. This community-driven approach puts power back in the hands of practitioners while maintaining governance and scalability for enterprise use. With a rapidly growing open-source community and an enterprise-grade cloud platform, dbt is at the heart of the modern data stack. It’s the go-to solution for teams who want faster analytics, higher quality data, and the confidence that comes from transparent, testable transformations.

Slack is a cloud-based platform that enhances project collaboration and team communication, specifically tailored to foster smooth interaction within organizations. With a robust suite of tools and services unified in one platform, Slack allows for private channels that encourage engagement among smaller groups, direct messaging options for sending information straight to coworkers, and public channels that invite discussions among members from different organizations. Accessible on various operating systems including Mac, Windows, Android, and iOS, Slack boasts a wide array of features such as chat capabilities, file sharing, collaborative workspaces, instant notifications, two-way audio and video calls, screen sharing, document imaging, and activity tracking, among other functionalities. Additionally, its user-friendly interface and versatile integration options make it a popular choice for teams seeking to enhance their productivity and communication effectiveness.

Looker reinvents the way business intelligence (BI) works by delivering an entirely new kind of data discovery solution that modernizes BI in three important ways. A simplified web-based stack leverages our 100% in-database architecture, so customers can operate on big data and find the last mile of value in the new era of fast analytic databases. An agile development environment enables today’s data rockstars to model the data and create end-user experiences that make sense for each specific business, transforming data on the way out, rather than on the way in. At the same time, a self-service data-discovery experience works the way the web works, empowering business users to drill into and explore very large datasets without ever leaving the browser. As a result, Looker customers enjoy the power of traditional BI at the speed of the web.

AWS is the leading provider of cloud computing, delivering over 200 fully featured services to organizations worldwide. Its offerings cover everything from infrastructure—such as compute, storage, and networking—to advanced technologies like artificial intelligence, machine learning, and agentic AI. Businesses use AWS to modernize legacy systems, run high-performance workloads, and build scalable, secure applications. Core services like Amazon EC2, Amazon S3, and Amazon DynamoDB provide foundational capabilities, while advanced solutions like SageMaker and AWS Transform enable AI-driven transformation. The platform is supported by a global infrastructure that includes 38 regions, 120 availability zones, and 400+ edge locations, ensuring low latency and high reliability. AWS integrates with leading enterprise tools, developer SDKs, and partner ecosystems, giving teams the flexibility to adopt cloud at their own pace. Its training and certification programs help individuals and companies grow cloud expertise with industry-recognized credentials. With its unmatched breadth, depth, and proven track record, AWS empowers organizations to innovate and compete in the digital-first economy.

Power BI provides advanced data analysis, leveraging AI features to transform complex datasets into visual insights. It integrates data into a single source, OneLake, reducing duplication and streamlining analysis. The platform enhances decision-making by integrating insights into everyday tools like Microsoft 365 and is bolstered by Microsoft Fabric for data team empowerment. Power BI is scalable, handling extensive data without performance loss, and integrates well with Microsoft's ecosystem for coherent data management. Its AI tools are user-friendly and contribute to efficient and accurate insights, supported by strong data governance measures. The Copilot function in Power BI enables quick and efficient report creation. Power BI Pro licenses individuals for self-service analytics, while the free account offers data connection and visualization capabilities. The platform ensures ease of use and accessibility, backed by comprehensive training. It has shown a notable return on investment and economic benefits, as reported in a Forrester study. Gartner's Magic Quadrant recognizes Power BI for its ability to execute and completeness of vision.

Tableau, an industry-leading analytics platform, empowers businesses to make smarter, data-driven decisions with AI-powered insights and advanced data visualization. By leveraging Tableau Next, which integrates seamlessly with Salesforce and Agentforce, users can access intelligent analytics and unlock the full potential of their data. Tableau provides flexible deployment options—whether cloud-based, on-premises, or directly integrated with Salesforce CRM—ensuring organizations can access a comprehensive data management solution. With built-in AI and machine learning capabilities, Tableau helps users uncover patterns, predict outcomes, and improve decision-making at every level of the organization. Its intuitive interface allows analysts, business leaders, and IT teams to explore data, visualize trends, and collaborate efficiently, while fostering a Data Culture that accelerates innovation and enhances operational efficiency.

One platform, infinite ways for you to connect with your customers and employees. Any app can be made authable. Okta can help you create secure and delightful experiences quickly. Okta's Customer ID products can be combined to create the stack you need. This will provide security, scalability and reliability. Protect and empower your employees, contractors, partners. Okta's workforce identification solutions will protect your employees no matter where they are. You will have the tools you need to automate cloud journeys and support hybrid environments. Okta is trusted by companies around the globe to protect their workforce identities.

Amazon Simple Storage Service (Amazon S3) is a versatile object storage solution that provides exceptional scalability, data availability, security, and performance. It accommodates clients from various sectors, enabling them to securely store and manage any volume of data for diverse applications, including data lakes, websites, mobile apps, backups, archiving, enterprise software, IoT devices, and big data analytics. With user-friendly management tools, Amazon S3 allows users to effectively organize their data and set tailored access permissions to satisfy their unique business, organizational, and compliance needs. Offering an impressive durability rate of 99.999999999% (11 nines), it supports millions of applications for businesses globally. Businesses can easily adjust their storage capacity to match changing demands without needing upfront investments or lengthy resource acquisition processes. Furthermore, the high durability ensures that data remains safe and accessible, contributing to operational resilience and peace of mind for organizations.

Snowflake offers a unified AI Data Cloud platform that transforms how businesses store, analyze, and leverage data by eliminating silos and simplifying architectures. It features interoperable storage that enables seamless access to diverse datasets at massive scale, along with an elastic compute engine that delivers leading performance for a wide range of workloads. Snowflake Cortex AI integrates secure access to cutting-edge large language models and AI services, empowering enterprises to accelerate AI-driven insights. The platform’s cloud services automate and streamline resource management, reducing complexity and cost. Snowflake also offers Snowgrid, which securely connects data and applications across multiple regions and cloud providers for a consistent experience. Their Horizon Catalog provides built-in governance to manage security, privacy, compliance, and access control. Snowflake Marketplace connects users to critical business data and apps to foster collaboration within the AI Data Cloud network. Serving over 11,000 customers worldwide, Snowflake supports industries from healthcare and finance to retail and telecom.

Introducing an accessible, open-source solution that empowers everyone within your organization to seek answers and gain insights from data. Seamlessly connect your data and present it to your team with ease. Creating, sharing, and exploring dashboards is straightforward and user-friendly. Team members, from the CEO to Customer Support, can access answers to their data-related inquiries with just a few clicks. For more complex questions, the SQL capabilities and our notebook editor cater to those with advanced data skills. Tools such as visual joins, multiple aggregations, and filtering options enable you to delve deeper into your data for comprehensive analysis. Enhance your queries by incorporating variables to produce interactive visualizations that can be adjusted by users for exploration. You can also configure alerts and scheduled reports to ensure the right information reaches the appropriate individuals at the ideal moment. Getting started is simple with the hosted version, or you can opt for Docker to set everything up independently at no cost. Once you connect to your existing data and invite your team, you’ll have a robust BI solution that typically requires a sales pitch. This empowers your organization to make data-driven decisions swiftly and effectively.

Amazon Redshift is the preferred choice among customers for cloud data warehousing, outpacing all competitors in popularity. It supports analytical tasks for a diverse range of organizations, from Fortune 500 companies to emerging startups, facilitating their evolution into large-scale enterprises, as evidenced by Lyft's growth. No other data warehouse simplifies the process of extracting insights from extensive datasets as effectively as Redshift. Users can perform queries on vast amounts of structured and semi-structured data across their operational databases, data lakes, and the data warehouse using standard SQL queries. Moreover, Redshift allows for the seamless saving of query results back to S3 data lakes in open formats like Apache Parquet, enabling further analysis through various analytics services, including Amazon EMR, Amazon Athena, and Amazon SageMaker. Recognized as the fastest cloud data warehouse globally, Redshift continues to enhance its performance year after year. For workloads that demand high performance, the new RA3 instances provide up to three times the performance compared to any other cloud data warehouse available today, ensuring businesses can operate at peak efficiency. This combination of speed and user-friendly features makes Redshift a compelling choice for organizations of all sizes.

Now, anyone can quickly uncover insights buried within their company data in just seconds. With search functionality, users can analyze their data and receive automated insights precisely when needed. ThoughtSpot enables anyone to pose questions, discover insights, and delve deeply into their organizational data almost instantaneously. No longer do you have to wait for specialized reports from data professionals; you can now address ad-hoc data inquiries immediately. This empowers individuals without technical backgrounds to find answers to their own data-related questions while you create a comprehensive source of truth that maintains security and governance across the board. By maximizing the potential of your cloud data warehouse, you can enhance the speed at which insights are obtained for everyone in your organization. In just minutes, democratize access to insights and revolutionize how your company leverages data. Explore how leading-edge companies are utilizing ThoughtSpot to extract greater value from their data resources. Furthermore, it can be deployed as either SaaS or as software within your private virtual cloud, ensuring that AI-driven insights are available to you more promptly than ever before. Ultimately, this transformative approach to data usage can lead to significant improvements in business decision-making.

PostgreSQL stands out as a highly capable, open-source object-relational database system that has been actively developed for more than three decades, earning a solid reputation for its reliability, extensive features, and impressive performance. Comprehensive resources for installation and usage are readily available in the official documentation, which serves as an invaluable guide for both new and experienced users. Additionally, the open-source community fosters numerous forums and platforms where individuals can learn about PostgreSQL, understand its functionalities, and explore job opportunities related to it. Engaging with this community can enhance your knowledge and connection to the PostgreSQL ecosystem. Recently, the PostgreSQL Global Development Group announced updates for all supported versions, including 15.1, 14.6, 13.9, 12.13, 11.18, and 10.23, which address 25 reported bugs from the past few months. Notably, this marks the final release for PostgreSQL 10, meaning that it will no longer receive any security patches or bug fixes going forward. Therefore, if you are currently utilizing PostgreSQL 10 in your production environment, it is highly recommended that you plan to upgrade to a more recent version to ensure continued support and security. Upgrading will not only help maintain the integrity of your data but also allow you to take advantage of the latest features and improvements introduced in newer releases.

Soda helps you manage your data operations by identifying issues and alerting the right people. No data, or people, are ever left behind with automated and self-serve monitoring capabilities. You can quickly get ahead of data issues by providing full observability across all your data workloads. Data teams can discover data issues that automation won't. Self-service capabilities provide the wide coverage data monitoring requires. Alert the right people at just the right time to help business teams diagnose, prioritize, fix, and resolve data problems. Your data will never leave your private cloud with Soda. Soda monitors your data at source and stores only metadata in your cloud.

Airflow is a community-driven platform designed for the programmatic creation, scheduling, and monitoring of workflows. With its modular architecture, Airflow employs a message queue to manage an unlimited number of workers, making it highly scalable. The system is capable of handling complex operations through its ability to define pipelines using Python, facilitating dynamic pipeline generation. This flexibility enables developers to write code that can create pipelines on the fly. Users can easily create custom operators and expand existing libraries, tailoring the abstraction level to meet their specific needs. The pipelines in Airflow are both concise and clear, with built-in parametrization supported by the robust Jinja templating engine. Eliminate the need for complex command-line operations or obscure XML configurations! Instead, leverage standard Python functionalities to construct workflows, incorporating date-time formats for scheduling and utilizing loops for the dynamic generation of tasks. This approach ensures that you retain complete freedom and adaptability when designing your workflows, allowing you to efficiently respond to changing requirements. Additionally, Airflow's user-friendly interface empowers teams to collaboratively refine and optimize their workflow processes.