Best Customer Journey Mapping Tools for Accenture Cloud Retail Execution

Smarter analytics can help you optimize your customer experience. You will be able to quickly attract, engage and convert customers into loyal customers. With behavior data views that range from individual sessions to multi-channel journeys, customers can be understood at multiple levels. Visualize the customer journey across channels and every touchpoint that could influence a purchase decision. Get recommendations on how to get customers back. Collect data at the page, session, and visitor levels. This will show you which fields customers have abandoned, how long it takes to complete a task, how many times they repeat an action, and much more. Target messaging based upon customers' online behavior to guide customers with personalized, engaging experiences. Understanding why a campaign fails or succeeds allows you to quickly optimize the experience to increase engagement and reduce the time spent on creating problems.