Best Customer Data Platforms (CDP) for LiveRamp

BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.

Lytics, the customer-data platform designed for marketers, harnesses the power of first-party information to understand your customers' needs. Lytics' decision engine uses machine-learning to understand your customers' needs. This helps marketers deliver timely, relevant communications across multiple channels. Lytics AI will help you identify the levers that can be pulled to increase results and improve ROI. Engage customers with personalized messages and targeted campaigns that are tailored to their needs. Maximize your impact by predictive marketing strategies that are shaped by the actions of your customers, not your assumptions.

ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.

SkyPoint Cloud, an AI-driven customer data platform, brings connectivity to all your insights and experiences. Your teams are equipped with real-time data that is accurate, compliant, and connected. One DSR can be completed manually for $1,700. That's just the tip. SkyPoint's customer database platform gives you instant ROI and is tailored to your specific needs to maximize efficiency. SkyPoint's Common Data Model, (CDM), consolidates data from all sources to standardize definitions and insight and help you make informed decisions throughout your organization. For personalized customer experiences, unified profiles and real-time insight. Advanced analytics and comprehensive records for high-value care. Secure PII and synchronized preference for trusted brand interactions

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Monetate, an all-in one personalization solution, empowers companies to learn more about their customers and provide engaging experiences across all digital touchpoints. Monetate has been recognized in the industry as the #1 Personalization Provider to Top 1000 E-Retailers. Monetate has also been awarded 3 TrustRadius Top Rating Awards by our customers. Monetate's 14-year history of personalization has proven to be a reliable source of ROI. With the support of experts, proven playbooks and actionable insights, you can create and deliver memorable experiences. You can use patented technology to delight customers with personalized experiences that are impactful and personal. This includes sophisticated A/B testing and AI-driven personalization. Monetate offers business users an easy, WYSIWYG interface to create personalized experiences at their speed of thought.

BlueConic, the leading global customer data platform, liberates first-party data for marketers from all of the disparate systems and makes it available wherever and whenever it's needed for marketing. BlueConic is used by more than 300 brands including Hearst and Moen, T-Mobile and ING as well as America's Test Kitchen and Franklin Sports. It allows them to unify their first-party customer information into persistent, person-level profiles and then activate it throughout their marketing ecosystem. The company was founded in 2010 and has offices throughout Europe.

Blueshift helps brands deliver connected, relevant experiences to every customer interaction. It's SmartHub CDP gives brands the complete toolkit to deliver 1:1 experiences seamlessly across the entire Omnichannel Journey, including real-time data fusion, audience segmentation and predictive intelligence. This flexible platform is easy to use and unifies customer data from all sources. It unlocks intelligence with customizable artificial intelligence, activates data across touchpoints in the real-time, and uses intelligent decisioning to activate data across touchpoints. It's never been easier to deliver customer-centric experiences that increase revenue and drive results.