Behavior-Based Customer Messaging Perfect for your SaaS. Engage your SaaS users through targeted behavior-based marketing campaigns. You can choose to send the right information via email or in-app messages depending on the time your users are looking for it. Automated behavior-based campaigns can help you to onboard your users. You will always get the right information. Automated email campaigns can be set up based on user actions (or lack thereof) in your product. You can choose to send messages via email or in-app messages. Segment your users based upon their behavior. Send out one-off broadcasts to announce new features and make announcements. You don't have to start from scratch if you use the built-in templates. A simple admin dashboard allows you to view all your user profiles. You can add filters or dive into individual user profiles, where you can view all their properties and events.