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ease
features
design
support

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Description

Readpeak successfully drives approximately one million monthly visitors to its clients' websites through the use of native advertising. By utilizing Readpeak, advertisers can design specific campaigns that can be fine-tuned to enhance conversion rates. Each week, the platform reaches millions of users across 1,000 different news websites throughout Europe. As a specialized advertising platform, Readpeak aims to simplify the native advertising process, making it accessible for both advertisers and agencies to launch effective and intelligent campaigns. The process of signing up with Readpeak and initiating a native advertising campaign is entirely free, with charges incurred only for each click on an active advertisement. The platform automatically optimizes your campaign, allowing you to focus on just setting a maximum budget for clicks directed to your site. Once you establish your desired cost-per-click (CPC), Readpeak handles the entire transaction process, coordinating with the publishers where your campaign will be displayed. This seamless approach not only saves time but also maximizes the effectiveness of your advertising efforts.

Description

Tap Native is a specialized platform for native advertising and content discovery that prioritizes health, seamlessly embedding advertising units within the editorial content of numerous top-tier health, medical, and wellness websites frequented by both consumers and healthcare professionals. By leveraging proprietary targeting strategies like Drug & Condition Match Targeting® and NPI-based audience selection, it empowers healthcare marketers to connect with health-focused consumers and verified professionals, ultimately boosting engagement, conversion rates, and overall campaign success. The platform not only facilitates in-content placements and geo-targeting but also provides real-time analytics and optimization features via its user-friendly dashboard, enabling users to monitor metrics such as impressions, clicks, conversions, and audience interactions effectively. Additionally, Tap Native allows for retargeting of website visitors, which aids in reinforcing messaging and enhancing return on investment, making it a comprehensive tool for health-focused marketing strategies.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Getty Images
Loyalistic
Supermetrics

Integrations

Getty Images
Loyalistic
Supermetrics

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Readpeak

Founded

2014

Country

Finland

Website

www.readpeak.com

Vendor Details

Company Name

Tap Native

Founded

2017

Country

United States

Website

tapnative.com

Product Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Product Features

Alternatives

Alternatives