Compare Rakuten LinkShare vs. Squirrel in 2026

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Description

Discover why advertisers and publishers from the global performance marketing community have ranked us as the top Affiliate Marketing Network. Collaborating with Rakuten LinkShare allows your brand to tap into over two decades of affiliate marketing experience, cutting-edge technology, expert guidance, valuable insights, and a vast global presence. Brands and agencies around the globe opt for Rakuten Advertising due to our unmatched expertise and unique marketing solutions that effectively engage and motivate audiences throughout their digital journeys. Our extensive partner ecosystem offers exceptional opportunities to enhance digital marketing outcomes, boasting unparalleled audience scale, diverse partnerships, and innovative technology. With access to the resources and data from over 70 businesses under the Rakuten Group and nearly 1.4 billion members, alongside our proprietary technology and expansive publisher network, we empower our clients to achieve remarkable business growth and success. By choosing Rakuten, brands position themselves for future opportunities in an ever-evolving digital landscape.

Description

Squirrel is an infrastructure platform for B2B affiliate marketing and price comparison designed specifically for digital publishers. It provides a connection between publishers and thousands of retailers across various global affiliate networks. The platform includes five primary offerings: - Widget, an embeddable tool that showcases live prices from retailers in the reader’s local currency, refreshing every 2 to 4 hours; - API, providing publishers with access to a comprehensive international product database that can be searched by keyword, ASIN, UPC, EAN, or SKU within more than ten countries; - Links, a free JavaScript snippet that autonomously identifies, corrects, and monetizes outbound retailer links throughout the entire site while prioritizing the publisher's affiliate accounts; - Insights, an analytics tool that consolidates affiliate performance data from all networks into a single dashboard, complete with reporting capabilities at the page, author, section, and country levels; - Marketplace, Squirrel's personalized retailer network that addresses monetization needs when publishers do not have direct partnerships. Additionally, Squirrel aims to empower publishers by simplifying the affiliate marketing process and enhancing revenue opportunities.