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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Purify Digital operates as a results-oriented advertising network and traffic collaborator for both advertisers and publishers, specializing in real-time display and mobile advertising solutions. The network boasts a diverse selection of high-quality ad inventory for both web and mobile platforms, including in-app and mobile web options, while employing real-time tracking to enhance optimization and ensure a smooth onboarding process for clients. Its focus spans various sectors such as ecommerce, media, gaming, finance, browser extensions, and news. For publishers, Purify Digital highlights impressive fill rates, personalized support, and effective monetization strategies for underutilized traffic. Meanwhile, advertisers benefit from collaborations with publishers through programmatic campaigns, precise ad targeting, and ongoing performance enhancements. The network places a strong emphasis on transparency, featuring selectively curated campaigns, dedicated account management, and competitive cost-per-thousand impressions (CPMs), all aimed at maximizing value for its partners. Overall, Purify Digital strives to create mutually beneficial relationships between advertisers and publishers through innovative and effective advertising solutions.

Description

Receptivity is an AI-driven tool developed by Contxtful, specifically aimed at publishers and sell-side platforms (SSPs), which provides immediate ad curation to enhance demand and maximize revenue from digital inventory. It meticulously examines numerous micro-patterns, including scrolling habits, click activity, time spent on pages, and device engagement, to pinpoint users who are most likely to respond to advertisements. By executing this analysis right before each bid request, Receptivity effectively identifies the highest-performing ad placements while filtering inventory to guarantee optimal campaign efficiency and success. Those who implement this system experience a 1.5 times increase in advertiser spending compared to their competitors, with a 20% improved win rate on programmatic bids, while the win rates for inventory not utilizing Receptivity tend to decline. Furthermore, Receptivity is designed for easy integration into current advertising technology frameworks, allowing publishers and SSPs to gain actionable, real-time insights that ultimately lead to enhanced monetization results. This tool not only streamlines the ad selection process but also empowers users to make informed decisions that significantly elevate their advertising effectiveness.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

NordVPN
Revcontent
Similarweb
Sovrn

Integrations

NordVPN
Revcontent
Similarweb
Sovrn

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Purify Digital

Founded

2007

Country

United Kingdom

Website

purifydigital.com

Vendor Details

Company Name

Contxful

Founded

2017

Country

Canada

Website

www.contxtful.com

Product Features

Product Features

Alternatives

Alternatives

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