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Description
Product Metrics serves as an AI-enhanced optimization platform designed specifically for Google Shopping and Performance Max campaigns, catering to e-commerce brands and performance marketing teams that handle advertising at the individual product level.
Traditional shopping campaigns often allocate budgets at the campaign or ad group tier, whereas profitability is assessed at the product tier, leading many advertisers to inadvertently invest substantial portions of their budgets into products yielding minimal or no returns. Research in the industry frequently indicates that a significant 30–40% of Shopping expenditures are directed toward underperforming items, primarily due to the absence of effective tools that help advertisers segment and prioritize their products based on actual performance and overall business value.
Central to the platform’s functionality is the Labelizer, an advanced segmentation engine that integrates seamlessly with Google Ads and first-party data sources. Through AI-driven insights, it meticulously analyzes each product, categorizing them into one of five distinct performance segments, enabling advertisers to make more informed decisions regarding their budget allocations. This innovative approach not only enhances efficiency but also maximizes return on investment for e-commerce businesses.
Description
Our application aims to assist online retailers in broadening their product visibility, attracting higher quality traffic, and significantly boosting their income. With a powerful, all-in-one platform, you can enhance your product information, produce data feeds, and fine-tune every element, from titles to shopping advertisements, enabling you to connect with a larger audience and achieve your revenue targets. By utilizing our tool's comprehensive product data feed optimization feature, you can effectively showcase your products on leading e-commerce marketing platforms. Furthermore, it allows for the seamless creation of shopping campaigns for platforms like Google Shopping and Bing Shopping, complete with detailed analytics that reveal the true performance of each product listing. Our application also provides the ability to easily pinpoint best-selling items, minimize unnecessary expenses, and reallocate your marketing budget to concentrate more on enhancing your profits. Ultimately, this empowers retailers to make smarter decisions and achieve a greater return on investment.
API Access
Has API
API Access
Has API
Screenshots View All
No images available
Integrations
Google Shopping
BigCommerce
CS-Cart Multi-Vendor
CS-Cart Store Builder
Facebook
Facebook Ads
Google
Google Ads
Instagram
Magento
Integrations
Google Shopping
BigCommerce
CS-Cart Multi-Vendor
CS-Cart Store Builder
Facebook
Facebook Ads
Google
Google Ads
Instagram
Magento
Pricing Details
$10/month
Free Trial
Free Version
Pricing Details
$150.00/month/user
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Product Metrics
Founded
2021
Website
www.productmetrics.io
Vendor Details
Company Name
Sales & Orders
Country
United States
Website
www.salesandorders.com
Product Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Product Features
Campaign Management
Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign
Multi-Channel eCommerce
Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce
Social Media Advertising
Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Web Analytics
Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking