Compare Prism by Calibrated Intelligence vs. Umbrella

Join over 100k businesses that have already optimized their paid ads by signing up for our award-winning platform Reduce the time it takes you to manage and optimize your Google, Microsoft Advertising, or Facebook Ads campaigns down to minutes per day. Adzooma's AI- and machine learning-based PPC platform provides stress-free campaign management, state-of the art 24/7 optimization, and advanced automation all in a simple interface. You can scan for 50+ improvement opportunities, many of which are easy to take action on a single click. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI.

FinOpsly is an AI-native control plane for managing Cloud, Data, and AI spend at enterprise scale. Built for organizations operating across multiple clouds and data platforms, FinOpsly shifts FinOps from passive reporting to active, governed execution. The platform connects cost, usage, and business context into a unified operating model—allowing teams to anticipate spend, enforce guardrails, and take automated action with confidence. FinOpsly brings together infrastructure (AWS, Azure, GCP), data platforms (Snowflake, Databricks, BigQuery), and AI workloads into a single decision and execution layer. With explainable AI agents operating under policy-based controls, teams can safely automate optimization, trace cost drivers to real workloads, and stop budget drift before it becomes a problem. Key capabilities include: Business-aware cost attribution across products, teams, and services Predictive insight into cost drivers with clear, explainable reasoning Policy-controlled automation to optimize spend without disrupting performance Early detection and prevention of overruns, inefficiencies, and financial drift FinOpsly enables engineering, finance, and platform teams to operate from the same source of truth—turning cloud and data spend into a controllable, measurable part of the business.

TotalView offers network monitoring as well as root-cause troubleshooting of problems in plain-English. The solution monitors every device as well as every interface on every device. In addition, TotalView goes deep, collecting 19 error counters, performance, configuration, and connectedness so nothing is outside of it’s view. A built-in heuristics engine analyzes this information to produce plain-English answers to problems. Complex problems can now be solved by junior level engineers leaving the senior level engineers to work on more strategic level projects. The core product includes everything needed to run a perfectly healthy network: Configuration management, server monitoring, cloud service monitoring, IPAM, NetFlow, path mapping, and diagramming. Get Total Network Visibility on your network and solve more problems faster.

Martus Solutions delivers a powerful budgeting, reporting, and forecasting platform tailored for nonprofits and small to mid-sized businesses (SMBs). Eliminate the hassle of spreadsheets and simplify your financial processes with Martus. Our intuitive tools offer collaborative budgeting and comprehensive personnel planning, enabling your organization to make data-driven decisions with confidence. Martus empowers teams to work smarter, with real-time data access, customizable reporting, and automated workflows designed to streamline your budgeting and forecasting efforts. Gain critical insights into your organization’s financial health, allowing for strategic growth and mission alignment. With rapid implementation, seamless ERP integration, and an approachable user interface, Martus delivers both efficiency and value. Hundreds of organizations have already discovered how Martus transforms financial management—bringing transparency, accountability, and accuracy to your financial operations, all at an affordable cost.

Planview Enterprise One™, which integrates business and technology planning, optimizes all resources, and delivers breakthrough products, services and customer experiences, enables strategic execution to be accelerated. Manage and deliver across all types and technology of work and application portfolios. Transform business requirements into standards that meet strategic objectives. This will reduce cost and mitigate risk. A complete approach to all types of work, including agile, iterative, traditional, and collaborative. Keep teams productive by balancing work and resources. Maximize your use of resources. A scalable user experience ensures that everyone is focused on the right priorities in order to achieve the desired outcomes. Ensure on-time, on-budget project delivery. Projects and people can stay on track with milestones and schedules. Dashboards provide performance insight.

MikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time. In January of 2026, MikMak was acquired by SPINS, bringing together two category leaders in commerce intelligence and best-in-class data and insights. The combined entity provides brands with an unrivaled, unified view of availability, point-of-sale performance, and consumer behavior, globally and in real-time.

NeuBird AI is a Production Ops Platform designed for ITOps, SRE, and DevOps teams running production cloud environments. It uses agentic AI to move operations from reactive incident response to proactive, autonomous production management. Despite significant investment in monitoring and observability tools, teams still face alert noise, slow root cause analysis, and costly incidents. NeuBird AI solves this by continuously analyzing telemetry across cloud services, applications, and infrastructure to prevent issues, resolve incidents faster, and optimize operations. Prevent incidents before they happen NeuBird AI detects early signals of degradation, configuration drift, and anomaly patterns across metrics, logs, traces, and change events. Teams can identify and address issues 30 to 60 minutes before user impact while reducing alert noise by more than 78 percent. Resolve incidents in minutes When incidents occur, NeuBird AI automatically investigates across Azure Monitor, Amazon CloudWatch, logs, metrics, traces, and recent changes to identify root cause in minutes. AI driven triage, correlation, and runbook generation reduce mean time to resolution by up to 60 percent while minimizing the need for large war room responses or bridge calls. Optimize cost, performance, and operations NeuBird AI continuously analyzes cloud environments to uncover cost savings, performance issues, and gaps in observability. It identifies right sizing opportunities, missing telemetry, and repetitive operational tasks, helping teams reclaim more than 200 engineering hours per month. Built for production cloud operations NeuBird AI integrates with AWS services including CloudWatch, as well as Kubernetes and Azure Monitor, and tools like Datadog, Splunk, and PagerDuty.

Monarch Money is an all-in-one financial management app designed to give users complete clarity and control over their money. By aggregating bank accounts, credit cards, loans, investments, and real estate into a single view, Monarch offers a comprehensive picture of your financial health. The app’s budgeting tools are flexible and adaptive, helping you stay on track with personalized spending plans. It supports seamless collaboration, enabling couples or professionals to manage shared finances together with ease. Monarch automatically tracks subscriptions, flags unusual transactions, and provides insightful reports through customizable charts. Its net worth tracking feature gives real-time updates on assets and liabilities. Compatible across multiple devices and syncing with thousands of financial institutions, Monarch ensures your financial data is always up to date. Users praise the app for its intuitive design, reliability, and robust features that outperform competitors like Mint and YNAB.

Planview ProjectAdvantage brings clarity, control, and scalability to enterprise project management by unifying project data, resources, and performance insights in one platform. Built for growing PMOs and complex organizations, it eliminates silos and inefficiencies by connecting teams through a single source of truth. Users can monitor resource allocation, track workloads, and forecast capacity with precision using dynamic dashboards. ProjectAdvantage’s portfolio scoring tools and sandbox environments make it easy to prioritize initiatives and align them with company strategy. Its flexibility supports any methodology—Agile, hybrid, or Waterfall—making it ideal for diverse industries and workflows. Seamless integrations with leading enterprise systems like Jira, ServiceNow, and Microsoft Teams enable cross-functional collaboration and real-time visibility. Backed by AI-driven analytics, Planview Projectadvantage helps accelerate project delivery, improve performance tracking, and ensure continuous strategic alignment. Designed for agility, it’s a transformative solution that turns project chaos into structured, measurable success.

KonstructIQ is an innovative platform that integrates artificial intelligence to serve the needs of residential general contractors, remodeling companies, and home builders by streamlining both construction and financial management. This comprehensive tool covers the entire project lifecycle, encompassing fast and professional estimates, budgeting, invoicing, payment processing, change-order management, cost tracking, subcontractor coordination, and real-time reporting, all within a unified interface. Its estimating feature allows contractors to create precise bids swiftly, utilizing customizable cost codes and the ability to calculate markups or margins, as well as accommodating both cost-plus and fixed-price pricing models. Upon approval of an estimate, it transforms into the project budget, ensuring that every bill, invoice, or change order automatically reflects on the budget, enabling contractors to maintain precise job costing and oversight of profitability. Additionally, the platform facilitates payments to subcontractors or suppliers, supporting various methods such as ACH transactions, checks, debit and credit cards, virtual cards, or Zelle, while also enabling clients to pay invoices directly through a user-friendly portal, which accelerates cash flow significantly. This holistic approach not only simplifies administrative tasks but also enhances financial transparency for contractors, ultimately contributing to more efficient project completion.